Intern, Marketing Specialist

IthakaAnn Arbor, MI
6d$25 - $25

About The Position

We’re seeking a Books Marketing Specialist Intern focused on content marketing. This person will research and design 10 discipline-specific faculty marketing bundles that help participant institutions maximize the value of their Books at JSTOR investments. This internship spans a period of 12 weeks, beginning on March 2, 2026.

Requirements

  • Actively enrolled as a graduate student or an upper-level undergraduate student (junior or senior) in Marketing (Digital Marketing, Content Marketing); Library and Information Science; Education (Curriculum & Instruction or Educational Technology); or English (for strong research and content development skills); or Social Sciences / Humanities (History, Sociology, Literature, etc., for subject-matter familiarity and academic communication skills) degree program.
  • Strong interest in higher education, faculty engagement, and content marketing.
  • Research and writing skills; ability to synthesize insights.
  • Familiarity with digital marketing tactics (email, social, content).
  • Comfortable working independently and incorporating feedback.
  • ITHAKA is not currently considering candidates who require any type of immigration sponsorship (additional work authorization or permanent work authorization) to work in the United States.

Nice To Haves

  • Prior knowledge and use of JSTOR for research and/or teaching is a plus.

Responsibilities

  • Identify top searched disciplines and align JSTOR content to them—Books, complemented by related Journals and Primary Sources.
  • Review and supplement faculty persona and user insights research, and audit institutional library websites, libguides, and collections to inform content creation strategy.
  • Create bundles that package JSTOR’s Books, Journals, and Images with supporting teaching resources, Educational content, and JSTOR Daily articles.
  • Use content and faculty insights to pitch ideas for creative and distribution strategies (email, newsletters, JSTOR Daily, and social media).
  • Present bundles for feedback, refine, and finalize a toolkit for distribution.
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