INTERN - Marketing Internships

Subaru • Camden, NJ

109d • $20

About The Position

Subaru of America, Inc.’s Internship Program provides a valuable opportunity for students to gain real-world experience related to their major. Interns have the chance to work on meaningful projects, collaborate with professionals, and develop skills that will be beneficial in their future careers. It’s an excellent way to jump-start their career and enhance their skillset, making them more marketable in their field of study. The Marketing internships are for students pursuing a Bachelor’s Degree with a major in Marketing, Advertising, or Communications.

Requirements

• Current Juniors OR Seniors planning to pursue a Master’s Degree OR students currently enrolled in a Master’s Program.
• Must be an active student for the entire length of internship.
• At least 1 year of work experience.
• Must possess a valid driver’s license and an acceptable driving record.

Nice To Haves

• Excellent communication and interpersonal skills with the ability to interface with all levels of the organization.
• Proficiency in Microsoft Suite [Outlook, Word, Excel, PowerPoint].
• Ability to work independently and as part of a team.

Responsibilities

• Conducts on- and off-line research to inform content in National and Dealer Advertising.
• Assists in the planning, production, implementation, and tracking of National and Dealer TV, Digital and Social, Print, and Radio advertising creative executions.
• Supports the planning, production, implementation, and tracking of added value, branded entertainment programs, brand extension campaigns, and diversity advertising and marketing efforts.
• Assists with owner communications, owner event production, and project management of the SOA HQ Gear store.
• Involves in developing and launching a new Owner Loyalty program.
• Supports the development, retailer enrollment, and execution of marketing campaigns around the environment, health and wellness, community, education, and animals.
• Assists in the management of relationships for brand partnerships, events, and Subaru field team.
• Participates in various planning sessions for national brand and local retailer programs and communications.
• Assists with Subaru vehicle model launches and updates for the upcoming model year across web platforms.
• Compiles and maintains a monthly Field Marketing update presentation.
• Monitors and reviews the status of In-Store Digital platform uptime.
• Assists the integrated media team with tasks including monitoring and measuring influencer performance.
• Responsible for creating content on an as needed basis and reporting upon industry trends.
• Assists the Product Marketing Team in the coordination, research, and strategy development of bringing new cars and product to market.
• Plans, coordinates, and provides overall general event support for various Subaru events.

Benefits

• $20 an hour (undergrad).
• Internship to begin in May and end the following May.
• 37.5 hours per week during the summer; ~18-25 hours per week during school year around school schedule.

What This Job Offers

• Job Type: Part-time
• Career Level: Intern
• Education Level: Bachelor's degree