Integrated Media Coordinator

The Adcom Group, Inc.•Cleveland, OH

2d•Hybrid

About The Position

Are you a digital native ready to launch your career at a high-energy, award-winning agency? Adcom is looking for a Digital Media Coordinator to join our Integrated Media team in our Cleveland Flats office. This is the perfect "entry-to-mid" level role for a motivated professional with 1–2 years of experience who is obsessed with the "how" behind digital advertising. Sound good so far? As a Digital Media Coordinator, you are the supporting force behind our digital team’s success. You will dive into the daily details of the digital workflow, assisting with everything from campaign set-up and trafficking to performance tracking and final reconciliation. This is an immersive "hands-on-keyboard" role where you will learn the fundamentals of buying across social platforms, search engines, and display networks while ensuring every detail is executed with precision. If you are an organized self-starter with a streak of "Grit" and a genuine curiosity for how digital media works, we want to help you grow your career here.

Requirements

Bring an unstoppable curiosity to the team; don’t just learn how platforms work, master how to push them to their full potential.
Possesses an impeccable attention to detail, specifically regarding trafficking, tracking, and campaign quality control.
Embraces a culture of teamwork and collaboration.
Ability to prioritize and juggle multiple tasks within set deadlines in a fast-paced environment.
Strong verbal and written presentation skills.
Demonstrates alignment with Adcom’s Core Values: Curiosity, Grit, Positivity, and Thoughtfulness.
Strong mathematical and research skills.
1-2 years of experience in media buying or planning preferred
Proficiency in all Microsoft Office programs
Strong research, analytical, mathematical and negotiating skills

Nice To Haves

Experience/expertise in buying platforms like Meta, Google, LinkedIn, and Campaign Manager 360 a plus
Experience/expertise of web analytics and marketing tech tools, including Google Analytics 4 a plus
Experience with SBMS, Strata, Advantage Media and/or similar agency buying tools a plus
Experience with Strata, Advantage Media and/or similar agency buying tools a plus
Digital platform certifications a plus

Responsibilities

Support the "hands-on-keyboard" activation across all major digital channels, including Paid Social (Meta, LinkedIn, TikTok, et al.), Programmatic (Display, Video, CTV/OTT, Audio, et al.), and Paid Search (Google, Bing).
Develop deep technical proficiency in Demand Side Platforms (DSPs), social ad managers, and emerging retail media networks (e.g., Amazon, Walmart Connect).
Conduct daily pacing checks to ensure client budgets are being spent efficiently and campaigns are hitting their defined KPIs.
Assist in the RFP process by organizing vendor proposals and maintaining strong relationships with our media partners.
Collaborate with internal stakeholders to develop learning agendas and test plans (A/B testing) that drive innovation across all paid channels.
Aggregate data from various platforms to build performance reports that tell a compelling story about client ROI.
Actively manage and optimize campaigns daily: adjusting bids, audiences, and creative headlines to maximize performance and hit strict KPI/ROI objectives.
Manage campaign reconciliation and billing.
Stay at the forefront of the industry by integrating emerging trends into daily workflows.
Acts as steward of client budgets, with impeccable professional standards.