Integrated Marketing Specialist

First Alliance Credit UnionStewartville, MN
2d$50,353Hybrid

About The Position

As the Integrated Marketing Specialist, you’ll help bring First Alliance Credit Union’s mission to life through coordinated, multi-channel marketing that supports financial inclusion, loan growth, and better member experiences. You’ll help ensure our messaging is consistent, accessible, and member-first, especially for our First Start, Fresh Start, and Engaged Members. You’ll partner with the AVP of Marketing, internal teams, and vendors to execute campaigns, manage digital content, support member journeys, and keep marketing operations moving forward.

Requirements

  • Have 3+ years of experience in digital or integrated marketing.
  • Enjoy coordinating multi-channel campaigns from idea through execution.
  • Are comfortable working with marketing automation, analytics tools, and CRMs.
  • Like turning data into insights and action.
  • Are organized, adaptable, and comfortable in a fast-paced environment.
  • Value collaboration, transparency, and continuous improvement.
  • Believe marketing should be clear, human, and inclusive.

Nice To Haves

  • Financial services experience is helpful but not required.
  • Spanish/English bilingual skills are a plus.

Responsibilities

  • Coordinate integrated campaigns across email, web, paid media, branch, print, and community channels.
  • Manage email marketing including segmentation, testing, automation, and optimization.
  • Maintain and update website content and landing pages using SEO and accessibility best practices.
  • Identify opportunities to improve member journeys and reduce friction.
  • Support internal teams with marketing materials, tools, and communication.
  • Assist with event promotion, vendor coordination, compliance, and marketing operations.

Benefits

  • We show up.
  • We listen to your story.
  • We provide possibilities.
  • At First Alliance, you’ll do meaningful work, partner with people who care, and help build financial well-being for our members and our communities.
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