Integrated Marketing Specialist (Chains)

Parts Town • Addison, IL

2d • $55,185 - $74,475 • Hybrid

About The Position

Position at Parts Town See What We’re All About As the fastest-growing distributor of restaurant equipment, HVAC and residential appliance parts, we like to do things a little differently. First, you need to understand and demonstrate our Core Values with safety being your first priority. That’s key. But we’re also looking for unique enthusiasm, high integrity, courage to embrace change…and if you know a few jokes, that puts you on the top of our list! Do you have a genius-level knowledge of original equipment manufacturer parts? If not, no problem! We’re more interested in passionate people with fresh ideas from different backgrounds. That’s what keeps us at the top of our game. We’re proud that our workplace has been recognized for its growth and innovation on the Inc. 5000 list 15 years in a row and the Crain’s Fast 50 list ten times. We are honored to be voted by our Chicagoland team as a Chicago Tribune Top Workplace for the last four years. If you’re ready to roll up your sleeves, go above and beyond and put your ambition to work, all while having some fun, let’s chat – Apply Today! Perks Parts Town Pride – check out our virtual tour and culture! Quarterly profit-sharing bonus Hybrid Work schedule Team member appreciation events and recognition programs Volunteer opportunities Monthly IT stipend Casual dress code On-demand pay options: Access your pay as you earn it, to cover unexpected or even everyday expenses All the traditional benefits like health insurance, 401k/401k match, employee assistance programs and time away – don’t worry, we’ve got you covered. The Job at a Glance We are seeking a results-driven Integrated Marketing Specialist with expertise in B2B marketing to join our growing team. As the Integrated Marketing Specialist, you will be a key team member supporting our Chains segment. This role will work alongside our marketing team leads and respective sales teams to plan and execute multi-channel marketing strategies that drive parts sales, reinforce our brand and strengthen our partnerships.

Requirements

• You have a Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3+ years of experience, preferably in B2B marketing
• Strong understanding of the lifecycle marketing, buyer’s journey and account-based marketing strategies.
• You are great in marketing automation and CRM tools (e.g., Salesforce).
• You have s trong project management and organizational skills with attention to detail.
• You are an e xcellent communication and collaboration skills for cross-functional work.

Responsibilities

• Draft creative briefs and attend kickoff meetings to relay campaign goals and strategies.
• Coordinate and support events, tradeshows and conferences, including managing promotions, registrations, and follow-up campaigns.
• Act as liaison between creative, ecommerce, sales teams and external vendors to finalize and launch campaign assets (emails, landing pages, ads, fliers, etc.)
• Assist in the planning, execution, and tracking of integrated marketing campaigns across digital, social media, email, and events.
• Coordinate production of marketing assets such as sales collateral (fliers), case studies, presentations, and email campaigns tailored to the distinct needs of the Chains audience.
• Maintain the marketing campaign calendar and ensure deliverables are completed on time
• Support day-to-day content updates for Chain custom microsites, ensuring a consistent and timely content experience.
• Monitor and report on campaign performance metrics (e.g., engagement rates).
• Assist with CRM and marketing automation processes (Salesforce) to manage campaigns and proactive outreach.
• Collaborate with sales to provide marketing support, including follow-up campaigns, sales decks, and account-specific materials.
• Ensure consistency of brand messaging across all B2B communication channels.
• Leverage data and customer insights to customize content and messaging for the Chains audience.
• Coordinate swag programs and promotional giveaways for customers, ensuring items align with Parts Town branding, campaign messaging, and customer engagement goals

Benefits

• Quarterly profit-sharing bonus
• Hybrid Work schedule
• Team member appreciation events and recognition programs
• Volunteer opportunities
• Monthly IT stipend
• Casual dress code
• On-demand pay options: Access your pay as you earn it, to cover unexpected or even everyday expenses
• All the traditional benefits like health insurance, 401k/401k match, employee assistance programs and time away

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level