Integrated Marketing Communications Consultant
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About The Position
This position is responsible for the creation and implementation of integrated marketing communications plans, strategies, tactics, timelines and budgets to support the organizational goals, business objectives and priorities of a Clinical Service Unit (CSU) within the Duke University Health System (DUHS) across all audiences. As part of the CSU operations and with access to broad expertise, capabilities and channels within the DUHS marketing and communications department, this position acts as a key consultant and advisor to assigned business and clinical leaders on marketing and communications best practices, employee engagement strategies, consumer awareness, physician referral marketing, sponsorships, and digital and social media. With excellent facilitative leadership and project management skills, the position regularly monitors integrated marketing communication plans and tactics to ensure maximum effectiveness.
