Integrated Marketing and Communications Lead (Top Secret cleared)

ICF•Washington, DC

20h•Onsite

About The Position

At ICF Next, we are driven by the opportunity to solve complex challenges that matter. Our teams combine expertise in science, technology, analytics, and program management to help government clients tackle critical national priorities. We are fearless in exploring new ideas, relentless in delivering results for our clients, and committed to making a meaningful impact. We bring together strategists, creatives, technologists, and communicators to deliver integrated marketing and recruitment solutions that strengthen mission-driven organizations. ICF Next is seeking an Integrated Marketing & Communications Lead to support a high-visibility federal client within the national security space, focused on large-scale recruitment marketing and employer branding initiatives. This is a fully onsite role within a secure government environment requiring close, day-to-day collaboration with client stakeholders. The role supports the planning, coordination, and execution of integrated marketing and communications initiatives across multiple channels, ensuring alignment with recruitment goals, audience targeting, and employer brand standards. The role operates across digital, social, paid media, email, web, and event channels to support cohesive campaign execution and consistent messaging. The position requires regular interaction with client stakeholders and participation in collaborative planning and execution activities in a fast-paced, mission-driven environment.

Requirements

Active Top Secret (TS) clearance required
Ability to work onsite full-time in Washington, DC
U.S. citizenship required
Bachelor’s degree in communications, marketing, public relations, or a related field
3+ years of professional experience supporting marketing, communications, or integrated campaigns, preferably in a client-facing or agency environment

Nice To Haves

Experience supporting federal government or public-sector communications programs
Familiarity with recruitment marketing, employer branding, or talent acquisition campaigns
Experience working across multiple marketing channels (digital, social, paid media, email, events)
Experience supporting integrated campaigns and cross-functional coordination
Familiarity with marketing analytics, KPI reporting, and performance measurement

Responsibilities

Support and execute integrated marketing and communications initiatives aligned with recruitment and employer branding objectives
Coordinate messaging and campaign execution across channels, including social media, paid media, web, email/SMS, and events
Collaborate onsite with government stakeholders and cross-functional teams (creative, analytics, media, and program leadership) to align priorities and deliverables
Ensure consistency in messaging, tone, and branding across all public-facing communications and platforms
Contribute to development of campaign plans, messaging frameworks, and content strategies
Support execution of integrated campaigns across paid, owned, and earned channels to ensure alignment of messaging and performance
Monitor campaign performance and contribute to KPI tracking, reporting, and optimization efforts to improve overall campaign effectiveness and audience engagement
Support development of presentations, briefings, and communications materials for stakeholders
Maintain collaboration tools, workflows, and documentation to support program coordination and transparency
Identify opportunities to improve integration across channels and enhance overall campaign effectiveness