Insights Director

Campbell Soup • Camden, NJ

381d • $125,500 - $209,300

About The Position

The Insights Director at Campbell Soup Company will serve as a strategic partner across a $2B business portfolio, focusing on the Soup & Broth Category. This role involves leading the Consumer Insights team to generate actionable insights that drive innovation, marketing communications, and brand strategies for iconic brands such as Campbell's and Swanson. The position emphasizes a deep understanding of consumer behavior and collaboration across functions to enhance brand growth and strategic decision-making.

Requirements

• Minimum 10 years of Insights experience, preferably in CPG and Food sectors.
• Bachelor's Degree required; MBA preferred.
• Experience managing an insights team is preferred.
• High level of interpersonal skills and collaboration abilities.
• Deep understanding of quantitative and qualitative research methodologies.

Nice To Haves

• Experience in consumer insights for food brands.
• Familiarity with behavioral science applications in marketing.

Responsibilities

• Serve as a trusted advisor and thought partner for the business, providing insights and strategic thinking.
• Design and lead category research to ensure a consumer-centric approach.
• Proactively bring strategic thinking to brands based on insights about categories, shoppers, and retailers.
• Drive strategic thinking through business and planning processes.
• Collaborate across functions to identify insights and drive impact with integrity.
• Leverage knowledge of behavioral and cognitive science in strategic decision-making.
• Embody Campbell's values and build a high-performing organization.
• Drive best-in-class practices and insights to action across methodologies.

Benefits

• Competitive salary range of $125,500-$209,300 based on location and experience.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Food Manufacturing
• Education Level: Bachelor's degree