Inside Sales Representative
About The Position
The Inside Sales Representative for the ProTapes Division is a commercially driven, outbound-focused sales professional responsible for pipeline creation, distributor activation, and revenue acceleration across ProTapes’ priority verticals, including but not limited to Marine & Transportation, Industrial, and Building & Construction. This position requires prior B2B sales experience, strong business acumen, and the ability to independently manage accounts, qualify opportunities, and influence buying decisions within distributor and end-user environments. This role reports to the Director of Sales Support & Specialties but works closely in alignment with ProTapes’ Business Unit Leaders to accelerate growth, enhance distributor pull-through, and support the launch and expansion of high-value ProTapes solutions. The position is an in-office position, based in North Brunswick, NJ and highly cross-functional, interacting daily with BU Managers, Marketing, Demand Planning, Customer Success, and Shurtape enterprise systems.
Requirements
- Demonstrated ability to conduct professional, value-driven outbound sales conversations with distributors and end users
- Strong consultative selling and opportunity qualification skills
- Ability to clearly articulate the business rationale for outreach and recommended solutions
- Proven experience managing multiple accounts and opportunities simultaneously
- High proficiency with CRM systems and ERP-integrated workflows (Dynamics preferred)
- Strong analytical and organizational skills; able to prioritize activities based on revenue impact
- Confident decision-maker with the ability to operate independently in a fast-paced sales environment
- Professional presence and ability to engage effectively with stakeholders at multiple organizational levels
- Track record of consistent follow-through, accountability, and results
- Commitment to ongoing product, market, and sales skills development
- Bachelor’s degree in Business, Marketing, or a related field preferred
- Minimum of 4-6 years of B2B sales experience (inside sales, commercial sales, or sales development)
- At least 3 years of experience in outbound, quota-driven sales
- Proven experience supporting distributors, channel partners, or multi-step buying environments
- Experience in solution selling where value is communicated through applications, outcomes, and total cost impact — not just product features
- Prior experience in industrial, manufacturing, construction, marine, or technical B2B markets strongly preferred
Responsibilities
- Sales Execution & Pipeline Growth
- Own outbound pipeline generation across assigned verticals and target accounts, with clear activity, opportunity, and revenue targets
- Build and manage a defined book of distribution and target accounts
- Execute structured outbound campaigns to generate qualified opportunities, including quotes, samples, trials, and conversions
- Independently qualify opportunities, identify decision-makers, and advance deals through defined sales stages
- Support ProTapes BU Managers with account research, opportunity qualification, and pre-call planning.
- Distributor Engagement
- Deepen relationships with key ProTapes distributors through regular touchpoints, promotion execution, lead follow-up, and opportunity tracking.
- Educate distributors on ProTapes products, converting capabilities, and channel-specific applications.
- Identify gaps in distributor coverage and initiate outreach to activate underdeveloped geographies or verticals.
- Shurtape Sales Collaboration & Cross-Sell Enablement
- Proactively partner with the Shurtape Industrial Sales team to identify new avenues for revenue growth across existing accounts and channels
- Facilitate cross-selling of ProTapes solutions within established Shurtape customer relationships
- Build strong working relationships with Shurtape sales counterparts to support joint opportunity development and coordinated account engagement
- Act as a commercial connector between ProTapes and Shurtape, ensuring alignment on product positioning, pricing considerations, and opportunity strategy
- Support data analysis and account segmentation efforts to identify cross-sell opportunities within existing Shurtape channels
- Maintain accurate opportunity tracking and reporting to support coordinated execution and pipeline visibility across both organizations
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
501-1,000 employees
