Innovation Strategist

Lake Trust Credit Union

123d

About The Position

The Innovation Strategist plays a key role in uncovering actionable insights through primary and secondary research, collaborating with cross-functional teams to shape and drive strategies that influence marketing, product development and organizational growth. This position will also inform and guide leaders on emerging trends and key issues that are influencing the market, helping to ensure the organization’s innovation strategies remain relevant and forward-thinking as they align with our purpose and brand promise. This key team member builds strong relationships across the organization and with teammates.

Requirements

• Deep understanding on how consumer and business data is structured in systems and the ability to analyze data.
• Deep and innate curiosity to understand the 'why' and seek out patterns and opportunities.
• Critical thinking and problem-solving skills.
• Presentation and audience-engagement skills.
• Knowledge of customer experience and journey mapping processes.
• Originality and initiative are important as well as the ability to work under pressure.
• Innovative and entrepreneurial spirit.
• Strong communication skills, both verbally and in writing.
• Proven ability to support a strong member/customer service culture.
• Experience determining appropriate market research methodologies to address business challenges and opportunities.
• Experience managing the design, execution, and reporting of both quantitative and qualitative research initiatives.
• Experience working with various levels of business leadership required.
• Future thinking experience and applied practice preferred.
• BA/BS degree in Business, Marketing, Market Research or equivalent experience required.
• Six to ten (6-10) years job related experience preferred.

Responsibilities

• Develop a deep understanding of members, prospective members, and the market by identifying innovation opportunities, gaps in wellbeing, and emerging trends.
• Engage with key stakeholders to gather insights on member needs, industry developments, regulatory changes, and competitive movements, to drive innovation.
• Identify and propose additional tools and data sets to enhance our understanding of consumer and business behavior and attitudes.
• Actively use tools like Predictive Analytics, Integrator Advance, and Callahan Peer Analyzer to generate insights that inform strategic decisions.
• Translate business needs into effective research strategies by designing methodologies (e.g., interviews, surveys, focus groups, market analysis) that align with objectives and generate actionable insights.
• Craft and present insights through compelling storytelling, using clear visualizations and concise summaries to effectively communicate complex data.
• Engage with industry partners, CUSOs, think tanks, and innovative players in the fintech and AI spaces to gather new insights.
• Review and synthesize reports, white papers and research from various organizations to inform strategic decision-making.

Benefits

• Financial wellbeing services
• 401(K) matching with up to 5% match
• Reduced health insurance
• Employee wellbeing services
• DE&I initiatives
• Work-life balance

What This Job Offers

• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 251-500 employees