Industry Manager - Pharma - CVS Media Exchange (CMX)

CVS Health • Boston, MA

2d • Hybrid

About The Position

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time. CVS Media Exchange is hiring an Industry Manager (Director of Sales) for Pharma sales team. This role will report to the Head of Sales. CVS Media Exchange [CMX] is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full-funnel ad solutions leverage CVS’s in-store and online data, extensive reach, and to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers. Hybrid model with 2 onsite days/week (Tues/Wed) at one of these locations: Boston, MA or Wellesley, MA Woonsocket, RI New York / Soho area, NY Blue Bell, PA Chicago, IL

Requirements

• 10+ years’ experience in advertising sales, advertising and sales, with 3+ years’ experience selling advertising in the Pharma space
• 3+ years’ experience managing high performing media sales teams.
• Strong portfolio of relationships within the Pharma space.
• Experience with retail media or retail/ecommerce agency experience
• Bachelor’s degree in Marketing, Business, Advertising or Consumer Psychology or equivalent (HS Diploma and 4 years of experience) required

Nice To Haves

• Prior Retail Media Network, Pharma sales, eCommerce sales and/or retail advertising sales experience
• Experience in brand advertising, media sales, customer acquisition and instore (digital screens, audio)
• Pharma team lead management experience
• Excellent communication skills that can be effectively articulated in both written and verbal forms across a diverse audience base.
• Masters degree preferred

Responsibilities

• Creates sales strategy and builds a culture of collaboration to achieve industry-wide sales targets within the annual operating plan by building plans to achieve internal annual objectives
• Developing a sales strategy for Pharma with a minimum sales target of around $30M+; finalizing revenue targets for each account along with partner managers based on past trend analysis
• Recommending broad approaches and areas of opportunities to meet the targets and long-range plans to senior leadership and team: highlighting areas of concern or bottlenecks to the leadership team
• Understanding the industry strategy across other departments including trade, legal, marketing, eCommerce marketing, product, strategy and in-store
• Partnering with internal and external stakeholders including, trade heads, general managers, senior partners of manufacturers, agencies and marketers to drive the business forward
• Lead by example by providing direction and guidance to associates on best-in-class approach to all of CMX’s offerings including self-service, onsite, offsite, social, and instore; Conducting weekly meetings, providing constructive feedback to partner associates to enhance skills, knowledge, brand perception, institutional knowledge, and work performance; conducting performance and career development conversations; engaging and mentoring less experienced managers and associates.
• Oversees and is responsible for financial results in area of responsibility by building action plans to achieve annual objectives across various groups (for example, product, platform, operations, finance, marketing, research, strategy, and sales)
• Driving a cross-team/functional workstream; tracking against key performance metrics; creating a playbook for the industry in partnership with other industry managers; crafting conference-worthy case studies that demonstrate the approach, solution provided, success story, and results achieved by the marketer.
• Provides overall direction by analyzing business objectives and customer needs; developing, communicating, building support for, and implementing business strategies, plans, and practices; analyzing costs and forecasts and incorporating them into business plans; determining and supporting resource requirements; evaluating operational processes
• Measuring outcomes to ensure desired results; identifying and capitalizing on improvement opportunities; promoting a customer environment; demonstrating adaptability and sponsoring continuous learning.
• Develops and implements strategies to attract and maintain a highly skilled and engaged workforce by diagnosing capability gaps; recruiting, selecting, and developing talent; supporting mentorship, workforce development, and succession planning; and leveraging the capabilities of new and existing talent.
• Cultivates an environment where associates respect and adhere to company standards of integrity and ethics by integrating these values into all programs and practices; developing consequences for violations or non-compliance; and supporting the Open Door Policy.
• Develops and leverages internal and external partnerships and networks to maximize the achievement of business goals by sponsoring and leading key community outreach and involvement initiatives; engaging key stakeholders in the development, execution, and evaluation of appropriate business plans and initiatives; and supporting associate efforts in these areas.
• Own strategic high-level relationships within the Pharma space that results in leveraging CMX’s full omni-channel solutions for Pharma brands and manufacturers

Benefits

• Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.
• No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.
• Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 5,001-10,000 employees