Industry Manager - In-store Experiential Specialist - CVS Media Exchange (CMX)

CVS Health • Boston, MA

122d • $105,000 - $231,132

About The Position

CVS Media Exchange (CMX) is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, agencies, and clients. Our full-funnel ad solutions leverage CVS’s in-store and online data, extensive reach, and unique positioning in the pharmacy and provider space to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service, these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers. Our Lead Director, In-Store Experiential will be responsible for CMX's full In-Store product offering including digital screens, audio and experiential activations. Will work closely with category pods (GMC, Health & Wellness, Pharma and BPC) to identify, sell and manage our in-store products. Provides strategic leadership and oversees sales operations within CMX by setting sales targets and goals, developing sales strategies and plans, managing a sales team of Experiential Specialists, monitoring sales performance, building and maintaining customer relationships, and collaborating with other departments to drive revenue growth. Applies leadership skills, market knowledge, and sales expertise to motivate and guide their team, optimize sales processes, and achieve sales objectives.

Requirements

• 10+ years in retail media advertising or retail/ecommerce agency experience, including audio sales and digital screen sales experience.
• 4+ years’ experience managing high performing media sales teams.
• Strong network of decision makers on the branding side in the in-store space.

Nice To Haves

• Problem solving and decision-making skills.
• Collaboration and teamwork.
• Growth mindset (agility and developing yourself and others) skills.
• Execution and delivery (planning, delivering, and supporting) skills.
• Business intelligence.

Responsibilities

• Contributes to business objectives by creating a sales strategy to achieve industry-wide In-Store Experiential sales targets within the annual operating plan.
• Advises management on broad approaches and areas of opportunities to meet targets and long-range plans.
• Drives cross-team/functional workstream by tracking against key performance metrics.
• Provides overall direction by analyzing business objectives and customer needs.
• Measures outcomes to ensure desired results, identifying and capitalizing on improvement opportunities.
• Develops and leverages internal and external partnerships and networks to maximize the achievement of business goals.
• Develops and implements strategies to attract and maintain a highly skilled and engaged workforce.
• Builds, leads, and develops a team by providing direction and guidance to associates on career development.
• Cultivates an environment where associates respect and adhere to company standards of integrity and ethics.

Benefits

• Affordable medical plan options.
• 401(k) plan (including matching company contributions).
• Employee stock purchase plan.
• No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs.
• Confidential counseling and financial coaching.
• Paid time off.
• Flexible work schedules.
• Family leave.
• Dependent care resources.
• Colleague assistance programs.
• Tuition assistance.
• Retiree medical access.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Bachelor's degree