Industrials Marketing Associate Director

EY Entrepreneur of The Year•Los Angeles, NY

About The Position

At EY, we’re all in to shape your future with confidence. We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world. Industrials Marketing Associate Director The opportunity The Industrials Marketing Associate Director provides e nd-to-end leadership of the Industrials marketing program, ensuring strategic alignment across all resources, leads, and budget. This role oversees the program holistically to drive impact and efficiency, while maintaining accountability for its strategic direction and execution. As a key member of the Industrials & Energy (I&E) marketing leadership team, this position plays a pivotal role in elevating Industrials sector themes into the cohesive I&E marketing programming and narrative, ensuring that sector-specific initiatives integrate seamlessly into broader organizational messaging. The ideal candidate combines deep sector expertise with advanced marketing technology skills to deliver innovative, data-driven strategies that amplify Industrials’ contribution to the overall I&E platform.

Requirements

Proven success in a large, global, and highly matrixed enterprise—ideally within the Industrials, professional, or financial services industries.
Deep understanding of Industrials, Industrial Products, and Aerospace, Defense & Mobility sector issues, buyer pain points, and solutions.
Expertise in account-based marketing and creative campaign development.
Advanced proficiency in AI-driven marketing, GEO, and emerging marketing technologies.
Strong leadership and management skills, with experience developing and coaching teams.
Excellent project management and multitasking abilities.
Outstanding written and verbal communication skills, with the ability to translate complex technical concepts into compelling marketing messages.
Ability to influence without authority and produce results across diverse teams.
Commitment to internal reporting requirements and risk management protocols.
Bachelor’s degree in marketing, communications, or related field
Minimum 8-10 years in marketing and communications, with significant experience in Industrials sectors and/or professional services.

Nice To Haves

MBA preferred.
Relevant marketing or AI certifications are a plus.
Occasional overtime and extended hours may be required, especially during major campaign launches or industry events.
Some travel may be necessary to support sector initiatives and team collaboration.

Responsibilities

Own the Industrials marketing program holistically, including strategic planning, resource management, lead generation, and budget oversight to ensure alignment with business priorities.
Lead and develop sector marketing strategists and specialists, fostering alignment with Industrials sector goals and broader I&E messaging.
Oversee creation and execution of multi-channel marketing programs tailored to Industrials, Industrial Products, and Aerospace, Defense & Mobility.
Champion the use of AI technology, GEO, and advanced marketing techniques for maximum impact.
Collaborate with sector leaders, service lines, and account teams to gather market insights and drive marketing assets into priority accounts.
Develop thought leadership and marketing collateral, working with subject matter experts and leveraging multiple formats and channels.
Integrate Industrials themes into the cohesive I&E messaging platform, ensuring consistency and strategic alignment across all communications.
Measure, assess, and report on marketing program effectiveness, using data-driven insights to optimize future strategies.
Foster a culture of creativity, innovation, and continuous improvement within the marketing team.
Build and maintain relationships with senior management and diverse stakeholders across the organization.
Lead a geographically dispersed team of sector strategists and marketing specialists.
Responsible for team development, performance management, and fostering a collaborative, innovative environment.

Benefits

We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business.
The base salary range for this job in all geographic locations in the US is $128,700 to $247,800.
The base salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $154,500 to $281,600.
Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography.
In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.
Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances.
You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.

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