About The Position

Lead Creative Direction - Uphold the brand's visual identity across all lower funnel marketing channels Design Execution - Oversee the development of high-quality design work, from concept to final delivery, ensuring consistency and excellence Team Leadership - Mentor and manage a team of designers, providing guidance, continual feedback, and fostering a collaborative and growth-oriented environment Cross-Functional Collaboration - Partner with colleagues across strategy and marketing teams to align design strategies with business objectives Brand Stewardship - Maintain and evolve brand guidelines to ensure a cohesive identity across all internal and external communications Stakeholder Communication - Present design concepts and rationale clearly to stakeholders, incorporating feedback effectively Trend Awareness - Stay up to date with design trends, tools, and technologies to keep the brand's creative approach fresh and relevant Quality Control - Review and approve final assets to ensure they meet brand standards ADA/WCAG 2.1 guidelines and project goals Foster a Creative Culture - Champion a positive, inclusive and innovative design culture that encourages continuous learning and collaboration

Requirements

  • 8+ years of leadership experience, including a design background
  • Agency experience (in-house agency experience is a plus)
  • Mastery of Adobe Creative Suite (especially Photoshop, Illustrator, InDesign)
  • Expert-level proficiency in Figma, including experience with components, auto layout, libraries, and collaborative design workflows
  • Familiar with Creative AI tools
  • A proven history of design fundamentals (including typography, color theory, brand adherence, and critical thinking with regards to creative application)
  • Experience working with design systems and component libraries.
  • Proficient in implementation of ADA accessibility standards, particularly for email design.
  • Strong presentation skills and the ability to clearly and effectively discuss projects
  • Strong communication, project management, and organizational skills.
  • Experience utilizing a work management platform
  • Able to balance speed with precision and adapt to evolving priorities
  • A BA or higher in marketing or a related field
  • A comprehensive online portfolio showcasing your strongest work, including examples relevant to email and direct mail

Nice To Haves

  • Master's degree preferred

Responsibilities

  • Lead Creative Direction - Uphold the brand's visual identity across all lower funnel marketing channels
  • Design Execution - Oversee the development of high-quality design work, from concept to final delivery, ensuring consistency and excellence
  • Team Leadership - Mentor and manage a team of designers, providing guidance, continual feedback, and fostering a collaborative and growth-oriented environment
  • Cross-Functional Collaboration - Partner with colleagues across strategy and marketing teams to align design strategies with business objectives
  • Brand Stewardship - Maintain and evolve brand guidelines to ensure a cohesive identity across all internal and external communications
  • Stakeholder Communication - Present design concepts and rationale clearly to stakeholders, incorporating feedback effectively
  • Trend Awareness - Stay up to date with design trends, tools, and technologies to keep the brand's creative approach fresh and relevant
  • Quality Control - Review and approve final assets to ensure they meet brand standards ADA/WCAG 2.1 guidelines and project goals
  • Foster a Creative Culture - Champion a positive, inclusive and innovative design culture that encourages continuous learning and collaboration
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