In-Game Merchandising Specialist

Nexon America • El Segundo, CA

1d • $75,000 - $95,000 • Hybrid

About The Position

As the In-Game Merchandising Specialist for Global MapleStory, you will be the primary trendsetter/influencer for our Western player base. Your mission is to curate and suggest cosmetic content—including NX outfits, hair/face styles, and pets—that resonates with North American and European fashion trends. You will translate "Real-World" Western aesthetics (Streetwear, Y2K, Cottagecore, Anime, etc.) into MapleStory, ensuring our monetization strategy feels culturally relevant and exciting to players. We are currently working in the office 2-3x a week in a hybrid work model.

Requirements

• 3+ years in Fashion Buying/Merchandising, or Trend Forecasting, preferably in Gaming
• Expert proficiency in creating high-quality Mood Boards (Pinterest, PureRef, Milanote) to communicate visual direction to artists.
• You are deeply immersed in online culture. You consume content on TikTok, Instagram, ArtStation, and Reddit to spot visual trends as they are forming, not after they have peaked.
• Proficient in analyzing sales data from previous cosmetics and identifying aesthetic patterns (e.g., "Our players buy x item for this appeal versus other items" )

Nice To Haves

• Strong knowledge and understanding of anime visual language and how it intersects with Western fashion trends
• Knowledge of live and online game player cosmetic and other trends
• Previous MapleStory play experience is preferred
• Able to look at concept art and know if it looks too generic or feels outdated
• Strategic thinking, problem solving ability
• Passionate about games and player experiences
• Excellent interpersonal and communication skills
• Exceptional project and time management
• Strong organizational skills
• Proficient in MS Office
• Management has the right to add or change duties and job requirements at any time.

Responsibilities

• Forecast emerging trends and translate insights into strategic recommendation decks: Monitor US/Western fashion platforms (TikTok, Instagram, Pinterest, etc.) and streetwear culture to identify upcoming aesthetic trends suitable for Global MapleStory.
• Creating and maintaining recommendation decks, seasonal aesthetic briefs, and cosmetic reference packages for art teams.
• Provide written and visual feedback on a regular basis (weekly to bi-weekly) on cosmetic concepts prior to production and release.
• Product Curation: Suggest and pitch "Surprise Style Box" (SSB) rotations and permanent Cash Shop additions based on seasonality and Western-specific holidays.
• Sales Analysis: Analyze performance data of previous cosmetic launches to identify which themes/styles (e.g., edgy/dark vs. cute/pastel) drive the highest engagement and revenue.
• Community Pulse: Actively monitor community hubs (Reddit, Discord, Twitter) to understand player wishlists for legacy items or specific style categories.
• Guide the direction of Cash Shop Visuals that are player facing
• Other duties as assigned

Benefits

• We offer medical, dental and vision plans for you, your spouse or domestic partner and your children.
• Employees who enroll in the high deductible health plan receive an annual employer contribution to a health savings account and company paid hospital indemnity benefits.
• We also provide company paid life, AD&D, short-term and long-term disability benefits as well as access to voluntary life and AD&D for yourself and your dependents, flexible spending accounts, a 401(k) savings plan with a company match, and pet insurance.
• Nexies are encouraged to take advantage of our monthly wellness credit, participate in lunchtime yoga, and enroll in language classes.
• We host bi-monthly catered lunches, monthly happy hours, and maintain a well-stocked snack bar.
• To help you maintain a good work life balance, we offer paid time off, sick days, company holidays, and a year-end break.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees