Housing & Community Development Team Manager

Güd MarketingLansing, MI
1d$60,000 - $70,000Hybrid

About The Position

Güd Marketing is seeking a client facing partner with a demonstrated public relations background to join us as a Housing & Community Development Team Manager . This role will help advance our agency’s culture of collaboration and integration across strategy, media, creative, and PR by bringing together the best of our cross-functional talent to deliver results for mission-driven housing and community development clients. The Housing & Community Development Team Manager works closely with team members representing different service areas of the agency — including strategy, media, content, social, public relations and creative services — to develop marketing and communications programs that accomplish client goals. This role involves acting as the overall team lead and day-to-day contact for multiple clients, with a particular focus on housing, community development, and public-sector initiatives. The Housing & Community Development Team Manager will partner closely with subject-matter strategists and PR leaders to guide highly visible, public-facing work, including reputation management, community engagement, and issues-driven communications.

Requirements

  • Excellent organizational, communications and interpersonal skills with aptitude for attention to detail
  • Strong analytical skills and data-driven thinking
  • Decisive and effective problem-solver
  • Public speaking and presentation experience, including public or community-facing forums
  • Ability to work successfully with diverse teammates and people with different work styles
  • Ability to prioritize tasks in an environment where guidelines and deadlines often change
  • Ability to work under pressure and meet deadlines
  • Sound judgment in high-visibility or reputation-sensitive environments
  • Proven work experience as an account manager or similar role with a public relations background prefered (Three-plus years of relevant experience)
  • Demonstrable experience leading teams in building effective marketing and communications campaigns
  • Background in public relations, public affairs, housing, government, or nonprofit communications strongly preferred
  • Motivated to further develop strategic thinking skills
  • Up to date with the latest trends and best practices in marketing and communications
  • Experience with budget planning and KPIs; monthly client billing

Responsibilities

  • Ensure that client relationships are nurtured and cultivated, and that client needs are met
  • Identify and manage agency resources to meet client needs, marketing goals and objectives
  • Provide ideas and solutions that enhance the client’s business, the client relationship or the work
  • Proactively research client industry trends — particularly in housing, community development, and public affairs — to demonstrate thought leadership
  • Develop creative briefs with guidance from strategy and senior leadership
  • Develop, manage and track client work from launch through execution and deployment
  • Provide leadership and guidance to various team members across agency departments, including PR, media, creative, and strategy
  • Drive the development of integrated marketing and communications plans, including earned media, crisis response, public engagement, and branding initiatives
  • Serve as a lead partner to housing strategists and subject-matter experts in shaping messaging for highly visible stakeholders
  • Prepare agendas, conference reports, correspondence and other materials related to account service, including preparing for client meetings, community forums, and executive presentations
  • Represent the agency at industry, housing, and community functions
  • Guide client communications during sensitive or high-pressure situations in partnership with senior leadership and PR leads

Benefits

  • Hybrid work schedule
  • Up to 144 hours of PTO during the first year
  • 9 paid holidays
  • Professional development fund ($1,000/year)
  • 401(k) matching
  • Medical and vision insurance (100% coverage for employees, with options for dependent coverage)
  • Company-funded employee dental insurance
  • Generous profit sharing
  • Flexible spending accounts (FSA)
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