Hotel Asset Director

PRIME GROUP•Hollywood, FL

2d•$185,000 - $210,000

About The Position

The Hotel Asset Director is responsible for maximizing the performance, value, and long-term profitability of the company’s full-service and select-service hotel portfolio, including food and beverage operations. This position oversees strategic planning, financial performance analysis, operational excellence, capital project execution, and food & beverage optimization. The role ensures that all hotel assets operate efficiently, profitably, and in alignment with company standards, regulatory requirements, and market expectations.

Requirements

Bachelor’s degree (B.A./B.S.) required.
4–6 years of relevant hospitality asset management experience, including at least 5 years as a Regional Manager or Director in select-service or full-service assets; multi-brand experience preferred.
Background in food and beverage operations, hotel operations, or corporate-level hospitality oversight strongly preferred.
Ability to read, analyze, and interpret financial reports, technical documents, and legal materials.
Ability to respond to inquiries from customers, regulatory agencies, franchise partners, and business leaders.
Strong writing skills, including the ability to prepare presentations, reports, and publications.
Skilled at presenting information to executive leadership, ownership groups, public audiences, and boards.
Strong financial acumen with demonstrated ability in revenue management, budgeting, and P&L oversight.
Expertise in hotel operations, asset management, and F&B management.
Strong project management capabilities, including capital planning and execution oversight.
Ability to lead cross-functional teams and collaborate across departments (operations, marketing, procurement, construction, finance, etc.).

Responsibilities

Develop and implement short-, medium-, and long-term strategies to enhance asset value across the full-service and select-service hotel portfolio.
Maintain a strong understanding of hotel, food and beverage, and submarket performance drivers to inform strategic decisions.
Conduct detailed financial analysis, including revenue management data, P&L statements, forecasts, and budget reviews.
Lead monthly performance reviews with hotel leadership teams, providing guidance on operational improvements and revenue-generating opportunities.
Identify and address safety, legal, or physical deficiencies and ensure full compliance with regulatory and brand standards.
Oversee F&B operations across the portfolio, including full-service outlets, select-service offerings, catering, and the Roof Top Bar location.
Perform property site visits to evaluate F&B service quality, food production, cleanliness, guest experience, and operational efficiency.
Support and approve menu development, standardized recipes, costing, quality control, presentation, pricing, and production methods.
Analyze catering menus to ensure effective cost control, menu standards, and inventory management.
Conduct quarterly competitive analysis to ensure alignment with industry trends, guest expectations, and market pricing.
Lead F&B concept development, branding, and integration into the annual business plan and budget.
Work with Marketing to drive F&B promotions through in-house, digital, and traditional channels.
Champion and oversee capital improvement projects related to hotel and F&B operations, collaborating with design, construction, procurement, and third-party advisors.
Ensure all projects are completed on schedule and within budget.
Partner with the Manager of Procurement, Cost & Project Management to ensure product quality, pricing accuracy, and adherence to approved purchasing standards.
Conduct comprehensive property reviews to assess asset condition, operations, brand compliance, and opportunities for performance enhancement.
Monitor asset maintenance and collaborate with engineering, operations, and construction teams to ensure longevity and quality of company assets.
Participate in special projects, including due diligence for acquisitions or dispositions, market evaluations, and asset repositioning strategies.
Represent the company with franchise partners, trade organizations, and community stakeholders in matters related to hotel operations, food & beverage, catering, and events.
Supervise team members within the Hotel Asset Management Department, including hiring, training, performance evaluations, scheduling, and issue resolution.
Provide leadership and direction to F&B and hotel operations teams as required.