Home Hospice Care Marketing Professional

Sonder Healthcare • Sacramento, CA

451d • $60,000 - $60,000 • Hybrid

About The Position

The Community Liaison at Sonder Healthcare is responsible for managing marketing and sales operations, establishing relationships with customers and referral sources, and negotiating service contracts with various payers. This role focuses on promoting the company's services, ensuring compliance with regulations, and achieving budgetary goals through effective marketing strategies.

Requirements

• At least three (3) years experience in health care marketing, preferably in home care.
• At least one year experience in sales preferred.
• Ability to market aggressively and deal tactfully with customers and the community.
• Knowledge of corporate business management.
• Demonstrates excellent communications, negotiation, and public relations skills.
• Demonstrates autonomy, organization, assertiveness, flexibility, and cooperation in performing job responsibilities.
• Must be licensed with an automobile that is insured and in good working order.

Nice To Haves

• Experience in hospice or palliative care marketing.
• Familiarity with local healthcare regulations and compliance standards.

Responsibilities

• Directs all daily marketing operations and implementation of marketing/sales initiatives.
• Ensures maximum third party reimbursement through effective negotiation of service contracts with managed care organizations, government agencies, and other payers.
• Assures adherence to all laws, statutes, and regulations regarding anti-kickback and lawful marketing activities.
• Assists the Executive Director/Administrator in establishing organization volume projections for the marketing department.
• Monitors allocation of resources according to budgetary limitations.
• Conducts market assessments and develops a comprehensive marketing plan to meet budgetary volume projections.
• Employs marketing and promotional initiatives to achieve budgetary volume projections.
• Establishes and maintains positive working relationships with current and potential referral and payer sources.
• Negotiates service pricing with insurance Case Managers and other payers within established financial parameters.
• Builds and monitors community, customer, payer, and patient perceptions of Sonder Hospice Care as a high-quality provider of services.
• Provides strategic planning to identify opportunities for additional or improved services.
• Maintains comprehensive working knowledge of Sonder Hospice Care markets and community resources.

Benefits

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Referral program
• Travel reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Ambulatory Health Care Services
• Education Level: No Education Listed