Hersheys Territory Sales Lead (Atlanta, GA Midtown South)

The Hershey Company • Atlanta, GA

405d • $50,000 - $50,000

About The Position

The Territory Sales Lead (TSL) is responsible for executing store-level sales and promotional plans with customer retailers in a designated territory, focusing on high-volume food chain grocers and mass merchandisers. The role involves driving incremental sales, implementing effective merchandising strategies, and ensuring complete distribution of authorized Hershey products. A successful TSL is characterized by a driven, entrepreneurial spirit and strong planning and influencing skills.

Requirements

• Proven experience in sales and customer relationship management.
• Strong analytical skills to interpret data and market trends.
• Excellent communication and negotiation skills.
• Ability to build and maintain relationships with key decision makers.
• Experience in merchandising and promotional execution.

Nice To Haves

• Experience in the food and beverage industry.
• Familiarity with retail sales processes and strategies.
• Knowledge of data analysis tools and techniques.

Responsibilities

• Build and maintain consultative business relationships with customer Key Decision Makers (KDMs) at all levels.
• Partner with KDMs to develop and execute action plans to increase sales.
• Leverage strategic relationships with KDMs to influence and negotiate merchandising assistance for Hershey products.
• Obtain and analyze relevant store, product, and market data to build the business.
• Utilize pre-call planning methods and company tools for effective sales calls.
• Review and recommend modifications to routes for maximizing business efficiencies.
• Solve problems by analyzing information and utilizing consumer trends to guide decision making.
• Engage in forward selling using consultative sales techniques and provided data sources.
• Maximize sales opportunities through store walk-throughs and securing commitments from KDMs.
• Tailor strategies to influence KDMs to order additional products and improve merchandising quality.
• Execute customer-specific promotional plans on the sales floor and maintain displays.
• Complete and submit reports of daily and weekly activities, expenses, and competitive activity.

Benefits

• Health care coverage
• Vision insurance
• Dental insurance
• Retirement plan
• Vacation leave
• Sick leave

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Food Manufacturing
• Education Level: No Education Listed