Head of Revenue Analytics

Gusto, Inc. • San Francisco, CA

94d • $201,200 - $235,000

About The Position

As the Head of Revenue Analytics at Gusto, you will lead a critical function responsible for using data to measure, analyze, and optimize the drivers of our Go-to-Market revenue. Reporting to the Head of Revenue Operations, you will be a strategic partner to our GTM and Product teams, using a deep understanding of customer behavior and market trends to drive growth, retention, and profitability. You will lead a team of Gusties responsible for revenue forecasting, marketing analytics, and customer expansion insights, working cross-functionally with Sales, Marketing, Finance, Data, and Product to guide Gusto’s growth strategy. The ideal candidate is an exceptional data leader who can balance strategic vision with hands-on analytical work — someone equally comfortable shaping forecasts at the executive level and rolling up their sleeves to build reports or run ad-hoc analyses when needed.

Requirements

• 12+ years of experience in analytics, forecasting, or revenue strategy, with at least 5+ years in a leadership role.
• Strong analytical skills with expertise in data analysis and visualization tools (e.g., SQL, Tableau, Power BI).
• Proven track record of successfully building and leading analytics functions in a high-growth SaaS or technology environment.
• Familiarity with various data sources and technologies, including Salesforce, marketing automation platforms, and data warehouses.
• Deep understanding of the entire customer lifecycle, from acquisition to retention, and how each stage impacts revenue.
• Excellent communication and presentation skills with the ability to distill complex data into clear, actionable insights.

Nice To Haves

• Experience with financial and marketing forecasting models.
• Awareness of how AI/ML is transforming analytics, with the ability to partner with data science and engineering teams.
• A dynamic leader who inspires and develops teams while maintaining a 'roll up your sleeves' attitude.

Responsibilities

• Develop and execute a comprehensive revenue analytics strategy that aligns with GTM’s overall business goals.
• Lead the design and execution of revenue forecasts across acquisition, expansion, and retention.
• Drive analysis of acquisition efficiency, ROI, attribution, and customer lifecycle value to optimize spend and guide strategic bets.
• Deliver churn, retention, and CLV analysis to inform strategies for engagement, upsell, and long-term profitability.
• Conduct deep-dive analyses to identify revenue drivers and anomalies.
• Partner with Finance and GTM leaders to support quota setting, budget allocation, and performance tracking.
• Build and scale datasets, dashboards, and tools that provide self-serve access to revenue insights while ensuring data quality and consistency.
• Evaluate and apply AI/ML techniques to enhance forecasting, attribution, and customer lifecycle modeling.
• Serve as a critical partner to Sales Ops, GTM Analytics, Marketing Ops, and Finance in aligning data and insights across the funnel.
• Recruit, mentor, and develop a high-performing analytics team.

Benefits

• Annual cash compensation range of $201,200 - $235,000 in San Francisco & New York, and $171,200 - $200,000 in Denver.
• Flexible work environment with hybrid options.
• Commitment to diversity and inclusion in hiring practices.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 1,001-5,000 employees