Head of Product Marketing

Triple WhaleNew York, NY
20hRemote

About The Position

As our product velocity accelerates, we’re looking for a Head of Product Marketing to lead one of the most critical functions in a product-led company. You’ll oversee the full product marketing organization and lead a team of incredibly high-performing PMMs responsible for translating product innovation into market impact. This is not a 0→1 build—you’ll be taking the function from 1→10, building on a strong foundation to scale our narrative, go-to-market motion, and enablement across the company. You’ll serve as the connective tissue between Product, Sales, Marketing, and Revenue, ensuring our roadmap, messaging, launches, and growth programs are aligned and driving real business outcomes. You’ll partner closely with company leadership to shape how Triple Whale shows up in the market, drive product and sales-led growth programs, and build the systems and content engine that power both enterprise and self-serve motions. Ultimately, you’ll ensure our customers and the broader market recognize Triple Whale as the category leader in AI for commerce.

Requirements

  • 7+ years of product marketing experience in high-growth B2B SaaS, including formal product marketing roles at AI or data-driven software companies, with a track record of leading positioning, messaging, and go-to-market for complex technical products.
  • Proven leadership experience managing and developing product marketing teams, with responsibility for setting strategy, prioritization, and creating the structure that allows the team to execute effectively even in fast-moving, ambiguous environments.
  • Demonstrated success owning end-to-end go-to-market strategy across both product-led and sales-led motions, partnering closely with Product, Sales, and Marketing leadership to launch new capabilities, drive adoption, and translate product innovation into measurable revenue impact.

Nice To Haves

  • Ecommerce and commerce enablement experience is a strong plus, the ideal candidate understands the realities of modern ecommerce while also pushing the boundaries of how AI and data can shape the future of commerce.

Responsibilities

  • Become the in-house expert on AI, AI agents, business intelligence, and measurement, translating market and competitive insights into clear positioning, pitch updates, and analyst briefings.
  • Own the go-to-market strategy across the product portfolio, partnering with Product on monthly and quarterly launches while driving always-on programs that increase adoption, expansion, and revenue impact.
  • Lead and develop the Product Marketing team, evolving and refining scalable processes, frameworks, and operating systems that support rapid product innovation and company growth.
  • Oversee the creation of high-impact enablement and content—including use-case guides, demo videos, webinars, and sales playbooks—that shorten deal cycles and increase attach rates.
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