Head of Performance Strategy, Consumer, Government and Entertainment
About The Position
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals. The Performance Specialist team bridges the gap between Google’s product and sales teams, transforming technical innovations into scalable client solutions. As the Head of Performance Strategy, you will lead a team of performance strategy leads (PSLs) focused on the media and entertainment, consumer electronics, and government and advocacy verticals within the consumer, government and entertainment sector. You will be responsible for defining commercial strategies, providing product knowledge to business partners, and driving growth across search and performance max (PMax) portfolios. The team's mission is to serve as the strategic partner for consumer, government and entertainment businesses, helping them navigate through AI-driven growth plans. Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
Requirements
- Bachelor's degree or equivalent practical experience.
- 15 years of experience in marketing/media, sales, business development, or consulting.
- 5 years of experience with people management, leading and developing a business team, and managing geographically dispersed teams.
- 5 years of experience working cross-functionally and developing business strategies.
Nice To Haves
- Experience with performance advertising (e.g., Search, PMax).
- Experience leading teams, driving go-to-market initiatives, establishing operational excellence, and fostering collaborative environments.
- Experience developing and executing strategies that drive business growth and product adoption in client environments.
- Experience using data to inform decisions, solve problems, and translate insights into strategies for continuous improvement.
- Ability to build relationships and collaborate with internal and external stakeholders.
Responsibilities
- Serve as an expert on performance advertising solutions for internal stakeholders and external clients.
- Build relationships with vertical and product go-to-market, Head of Industries (HOIs), Sector Intervention Leads (SILs), and Industry Directors (IDs) to establish operational excellence and collaboration.
- Develop and execute comprehensive strategies to drive business growth and product adoption across assigned verticals.
- Sponsor key performance initiatives and advocate for vertical-specific needs by collecting and escalating product feedback.
Benefits
- Health, dental, vision, life, disability insurance
- Retirement Benefits: 401(k) with company match
- Paid Time Off: 20 days of vacation per year, accruing at a rate of 6.15 hours per pay period for the first five years of employment
- Sick Time: 40 hours/year (statutory, where applicable); 5 days/event (discretionary)
- Maternity Leave (Short-Term Disability + Baby Bonding): 28-30 weeks
- Baby Bonding Leave: 18 weeks
- Holidays: 13 paid days per year
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What This Job Offers
Job Type
Full-time
Career Level
Executive
Number of Employees
5,001-10,000 employees
