Head of Industry Marketing, Automotive & Manufacturing, AWS Industry Marketing

Amazon • Detroit, MI

131d • $168,300 - $278,200

About The Position

Amazon Web Services (AWS) seeks a technically-minded, results-oriented 'Head of Automotive & Manufacturing Marketing' to develop, lead, and execute our global marketing strategy & programs for automotive and manufacturing businesses. This person will lead a global team of marketing experts that drive industry-specific product marketing, field & account-based marketing, digital marketing, global industry campaigns, executive programs, and presence at large global events & industry tradeshows. They will partner closely with product & sales leaders to shape and position our portfolio of services, solutions, and partner offerings to help transform manufacturing operations and automotive innovation. Their team will develop differentiated value propositions backed by compelling 'reasons to believe' that position 'AWS as the product' for automotive and manufacturing use cases. They will create world-class industry content, technical storytelling, & experiences that scale across AWS Marketing channels to help decision makers see the value in working with AWS. They will drive awareness, deliver pipeline, and create raving AWS fans across the automotive and manufacturing industries. The candidate will hold a high bar for marketing activities, defining success metrics, measurement methods, and reporting processes. They will work on a rapidly growing business and have the opportunity to drive impact every day alongside a broad set of stakeholders.

Requirements

• 10+ years of professional non-internship marketing experience
• Experience managing teams
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience driving direction and alignment with cross-functional teams

Nice To Haves

• Knowledge of Photoshop, video editing, and related tools
• Experience in inter-team working skills to develop partnership with partner, tech team and operating at leadership levels

Responsibilities

• Lead, inspire and oversee the global automotive and manufacturing industry marketing team
• Develop compelling and differentiated value propositions and narratives that bring together AWS industry expertise, services and solutions for automotive and manufacturing
• Drive product and customer stories with excellence through the industry lens and ensure they are delivered through industry-specific digital channels, campaigns, analysts, press, events and commercial organization stakeholders
• Use market insights and competitive analysis to shape our product, sales, go-to-market, and industry marketing approach
• Develop and deliver consumable, impactful sales tools for AWS sales and go-to-market teams
• Develop, support, and deliver keynotes across industry conferences and tradeshows. Ensure that AWS has the right content and spokespersons to communicate industry value
• Work with our partner community to define solutions investment areas, develop value props and support the partner marketing delivery
• Build and maintain relationships with executives, customers and industry analysts

Benefits

• Flexible work hours and arrangements
• Diverse experiences and inclusive culture
• Mentorship and career growth opportunities

What This Job Offers

• Job Type: Full-time
• Career Level: Senior