Head of Demand GenerationNew

You&Co • San Francisco, CA

88d • $200,000 - $250,000 • Remote

About The Position

You.com is building the AI Search Infrastructure for Enterprises - the decision backbone that enables companies to reason, decide, and act with the accuracy of their best experts. We're seeing strong traction with mid-market and enterprise customers across consulting, media, financial services, and tech. To accelerate growth, we're hiring a Head of Demand Generation to own pipeline creation, campaign execution, and revenue marketing. This is not a role for playbook followers. We need a scrappy, strategic operator who can scale demand gen from the ground up - building a repeatable growth engine that blends ABM, outbound programs, digital, content, and events. You'll partner with Sales, Product Marketing, and Brand to create measurable pipeline impact.

Requirements

• 8+ years of B2B demand gen experience; proven track record in enterprise SaaS or AI/infra markets.
• Deep experience with enterprise pipeline marketing, and outbound integration.
• Comfortable rolling up sleeves (building campaigns, optimizing ads, writing copy) while scaling a team.
• Strong partner to Sales, with an obsession for pipeline, CAC, and conversion metrics.
• Ability to balance strategic planning and scrappy execution.

Nice To Haves

• Experience marketing to technical and consulting audiences.

Responsibilities

• Own the demand generation function end-to-end: campaign design, execution, and optimization across all channels.
• Build ABM programs targeting C-level execs (CIO, CISO, Heads of AI/Strategy) in key verticals.
• Scale digital performance marketing: LinkedIn, Google SERP, programmatic, podcasts, and scrappy experiments.
• Partner with Sales to align MQL → SQL → Opportunity progression; continuously optimize conversion.
• Define KPIs, dashboards, and attribution models to measure ROI across campaigns.

Benefits

• Hubs in San Francisco and New York City offering regular in-person gatherings and co-working sessions
• Flexible PTO with U.S. holidays observed and a week shutdown in December to rest and recharge
• A competitive health insurance plan covers 100% of the policyholder and 75% for dependents
• 12 weeks of paid parental leave in the US
• 401k program, 3% match - vested immediately
• $500 work-from-home stipend to be used up to a year of your start date
• $1,200 per year Health & Wellness Allowance to support your personal goals
• The chance to collaborate with a team at the forefront of AI research

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Merchant Wholesalers, Nondurable Goods