Head of Content & Storytelling - Fractional
Robinson Hill•Chicago, IL
1d
About The Position
Head of Content & Storytelling Mission Turn Good Trouble into a daily, unavoidable cultural presence through powerful storytelling across platforms. What This Role Really Does This person ensures: The brand shows up every day, everywhere, with intention The story is felt, not just told Key Outcomes Build a high-output content engine (daily/weekly cadence) Scale Dee as a category-defining founder voice Drive organic reach, engagement, and cultural relevance Create signature content series (Blues, leadership, legacy)
Requirements
- Background in: Media, storytelling, or brand content
- Has built audience-driven brands or personalities
- Understands algorithm + emotion + narrative
- Can balance luxury + authenticity
Responsibilities
- Own content strategy across: LinkedIn (thought leadership) Instagram (brand + lifestyle) Email/newsletter (conversion + depth) TikTok (engagement + lifestyle) Video (short-form + long-form)
- Build and manage: Content calendar (90-day rolling) Creative team (design, video, copy)
- Develop: Campaigns (Trouble in Blues, Pour With Purpose) Founder storytelling platform (“Courage by Design” integration)
- Track and optimize engagement + conversion
Stand Out From the Crowd
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What This Job Offers
Job Type
Part-time
Career Level
Mid Level
Education Level
No Education Listed
