GTM Data Architect

Gong.io•Salt Lake City, UT

3h•$138,000 - $210,000

About The Position

Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io. At Gong, you will join a company built on innovative products, ambitious goals, and passionate people. We are shaping the future of revenue intelligence and we want people who are excited to build what comes next. You will work with a team that dreams big, moves fast, and cares deeply about the craft and about each other. Here, transparency and trust are core to how we operate, and every person has the opportunity to make a visible impact. If you want to grow, stretch, and do work that truly matters, Gong is the place to do the best work of your career. The GTM Data Architect owns the end-to-end strategy, governance, and execution of how data is orchestrated, enriched, controlled, and activated across the GTM organization. This role ensures that data is not just accurate, but usable, scalable, and embedded directly into workflows that drive adoption and performance. You will serve as the central owner of account and lead data strategy, bridging RevOps, Field Ops, Systems, Sales, Marketing, and AI/Automation teams to create a forward-looking, execution-ready data foundation.

Requirements

5+ years in RevOps, GTM Ops, Data Strategy, or Sales Operations roles
Deep understanding of CRM architecture (Salesforce strongly preferred)
Strong experience with:
Proven ability to:
Exceptional communication and change management skills
Comfortable operating between strategy and execution

Responsibilities

Data Orchestration Strategy
Own the holistic strategy for how data flows across systems (SFDC, enrichment tools, AI tools, Gong,etc.).
Define how data is created, updated, validated, enriched, and consumed across GTM workflows.
Ensure consistency, scalability, and clarity in data ownership and data movement.
Enrichment Strategy
Design and own the enrichment framework (firmographics, technographics, intent, personas, buying groups, etc.).
Determine where enrichment happens, what tools are used, and how it is validated.
Balance automation, accuracy, cost efficiency, and business value.
Lead Routing Stakeholder
Be the primary business partner and strategic stakeholder for lead routing logic.
Ensure routing rules align to segmentation, territories, verticals, and coverage models.
Partner closely with Marketing Ops, Field Ops and GTM Systems to ensure speed, accuracy, and transparency.
Account Data Ownership
Serve as the business owner for account-level data integrity and partner with the territories team on account data requirements.
Partner with the territory team and provide data supported recommendations on account definitions, hierarchies, segmentation, industry classification, and account status logic.
Process, Change Management & Communication
Own change management for any data model or process updates.
Create clear communication plans, documentation, and rollout strategies.
Ensure stakeholders understand what is changing, why it matters, and how to use it across the organization including Finance, Data, SysOps, Marketing Operations and the full GTM Operations team.
Forward-Looking Data Strategy
Partner with RevOps and Finance leadership to define where data strategy needs to be in 6–12–24 months.
Anticipate and support analysis on future GTM needs (AI readiness, automation, segmentation evolution, new products, new routes to market).
Ensure data foundations are built with scale and flexibility in mind.
Workflow Integration
Ensure data is embedded directly into seller and manager workflows.
Lead and partner with the entire GTM Ops team to make data actionable, not passive.
Optimize for adoption, clarity, and speed to value.
Data Controls & Governance
Own strong data control processes:
Field-level governance
Validation rules
Exception handling
Auditability
Clear ownership models
Maintain a “single source of truth” mindset across the GTM ecosystem.

Benefits

We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle.
Mental Health benefits with covered therapy and coaching.
401(k) program to help you invest in your future.
Education & learning stipend for personal growth and development.
Flexible vacation time to promote a healthy work-life blend.
Paid parental leave to support you and your family.
Company-wide recharge days each quarter.
Work from home stipend to help you succeed in a remote environment.

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