Growth Creative Strategist - Remote

Atomic HR • Miami, FL

2d • Remote

About The Position

They’re looking for a Growth Creative Strategist to own the thinking behind high-performing campaigns.
This is a creative-first, performance-driven role where you’ll define what to say, how to say it, and why it will convert — then use data to refine and scale what works.
You’ll work closely with media buyers and clients, but your core responsibility is turning insights into winning creative concepts.

Requirements

• Strong creative strategy instincts — you know what makes people stop, click, and convert
• Excellent copywriting skills (especially hooks and direct-response messaging)
• Experience working with Meta ads (hands-on or closely alongside media buyers)
• Solid understanding of performance metrics (CTR, CVR, CPA, CPM)
• Ability to connect creative decisions to business outcomes
• Confidence presenting ideas and insights to clients
• High ownership and bias toward action
• Comfort working in a fast-paced, test-and-learn environment

Nice To Haves

• Experience working with creators or personal brands
• Background in DTC or eCommerce growth
• Familiarity with UGC-style ads and trend-driven formats
• Experience in a performance marketing agency
• Experience working across multiple client accounts

Responsibilities

• Deeply research audiences through Reddit, reviews, competitor ads, and social listening
• Identify pain points, objections, and motivations that drive action
• Develop clear personas and high-converting creative angles
• Write hooks, scripts, and direct-response copy for paid ads
• Lead creative direction across UGC, video ads, and static formats
• Translate strategy into clear briefs for editors and creators
• Partner with media buyers to align creative with campaign execution
• Analyze performance (CTR, CVR, CPA, etc.) to identify what’s working
• Turn data into insights and iterate on creative concepts quickly
• Contribute to testing roadmaps and creative experimentation
• Lead client conversations around creative performance and strategy
• Keep documentation, ideas, and testing frameworks organized

Benefits

• Fully remote (PST / CST / EST overlap preferred)
• Competitive USD compensation (based on experience and location)
• Performance-based incentives
• Direct exposure to high-profile creators and premium brands
• High-ownership role with real impact on client growth
• Flexible, async-friendly work environment
• Strong growth trajectory as the company continues scaling

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed