Group Sales Manager

Aparium Hotel GroupDetroit, MI
297dOnsite

About The Position

The Sales Manager reports to and works directly with the Director of Sales. In this position, you possess a background of advanced Sales skills with networking and proactive sales efforts at the forefront of all you do. In this role, you will be responsible for all tasks related to driving Market Share and Revenue Performance. This will be achieved through proactively connecting with arriving travelers, networking, and negotiating rates and contracts with pricing and terms that are in the best interest of Detroit Foundation Hotel to exceed the hotel's revenue goals. At Aparium, our teams are encouraged to hold themselves, the guests and each other in high regard. Respect for the team is imperative and we have a no-tolerance policy for the ‘old school way'.

Requirements

  • Minimum of four (4) years' experience in sales.
  • Completion of four-year college degree preferred though not required if you have proven years of experience.
  • Must possess computer skills and detailed knowledge of various programs, including but not limited to Sales systems, GDS and PMS, Delphi, FDC, CVENT and Ideas.
  • Adaptable interpersonal skills to communicate and address all employee levels of the hotel.
  • Professional proficiency of the English language in reading, writing and verbal communication.

Responsibilities

  • Fully develop the market segment to achieve monthly room night goals, develop and implement sales action plans, and achieve monthly activities targets.
  • Maintain positive interdepartmental communications and complete special projects as assigned by the Director of Sales.
  • Business development of potential new accounts through proactive sales calls, connecting with guests in the pre-arrival stage, in person and/or virtual presentations, monthly/quarterly account reviews, and continual interaction with travel agents & account managers.
  • Existing account management & maintenance, including regular contact with existing accounts, optimizing opportunities and monitoring overall account production for all segments.
  • Creatively engage the travel agent & travel manager community and government offices to ensure the property is front-of-mind.
  • Identify new accounts for the hotel by navigating and analyzing business intelligence.
  • Understand the Competitive Set and know how to sell against them.
  • Coordinate ongoing research of the travel industry to detect market trends and develop new marketing strategies.
  • Invite clients to the hotel for entertainment, lunches, FAM trip tours, site inspections or participation in Lifestyle events.
  • Be familiar with all Aparium sales policies and selling techniques.
  • Develop networking opportunities through active participation in community and professional associations.
  • Provide excellent customer sales service to grow share of the account.
  • Handle account details to ensure all pertinent aspects of solicitation and closing are complete and documented.
  • Reinforce the company's Art + Science ideologies.
  • Lead proactive sales efforts through mining and recovering business travel sales leads.
  • Entertain and tour clients at Detroit Foundation Hotel.
  • Responsible for day-to-day sales efforts, including contracting new accounts and monitoring existing accounts.
  • Responsible for accurate data entry of all accounts into Delphi FDC.
  • Complete an annual business case prior to pricing season.
  • Work with DOS and Director of Revenue to identify and understand seasonality and demand periods.
  • Analyze and review competitors' accounts and pricing strategies.
  • Ensure that all rates once finalized are shared with appropriate parties.
  • Respond to clients within four hours of receiving a lead.
  • Demonstrate a high degree of drive and determination.
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