Graphic Designer

United Federal Credit Union • Saint Joseph, MI

3d

About The Position

The Graphic Designer creates visual concepts that communicate ideas, inspire audiences, and reinforce brand identity. They will work across digital and print media to produce engaging designs for websites, advertisements, social media, packaging, and more. This role incorporates a UX focus, ensuring that digital designs—such as graphic support for intranet, web pages, landing pages, and online banking—are visually appealing, intuitive, and user-friendly.
The Graphic Designer understands the United branch and verbal identity, value proposition, differentiators as a preferred credit union and flawlessly designs with a local, authentic feel within the markets. This position works closely and collaborates with PR, digital marketing, product marketing and multiple internal stakeholders and external vendors to launch integrated campaigns on-time.

Requirements

• Bachelor’s degree in Graphic Design, Fine Arts, or related field
• 1–2 years of experience in graphic design
• A strong portfolio showcasing a range of design work
• Experience in Microsoft Office Suite (PowerPoint, Word and Excel)
• Proficient in Adobe Creative Suite (InDesign, Illustrator, Photoshop)
• Principles of graphic design, typography, color theory, and layout.
• Branding standards and corporate identity guidelines.
• Digital marketing concepts and financial industry compliance basics.
• Understanding of accessibility standards for digital and print media.
• Familiarity with print production processes and digital asset management.
• Ability to create graphics optimized for social media, email campaigns, and websites.
• Competence in preparing files for print and digital distribution.
• Understanding of image optimization for web and mobile platforms.
• Problem Solving
• Dealing with Ambiguity
• Time Management
• Demonstrates Courage
• Drive for Results
• Interpersonal Savvy
• Customer Focus
• Integrity and Trust
• Self-Development
• Business Acumen
• Attention to Detail: Ability to maintain accuracy and consistency in design work, ensuring compliance with brand standards and regulatory guidelines.
• Creativity and Innovation: Capacity to generate fresh, engaging visual concepts that align with marketing objectives and member needs.
• Analytical Thinking: Ability to interpret data, member demographics, and marketing goals to create effective designs.
• Problem-Solving Skills: Aptitude for resolving design challenges, adapting concepts to multiple platforms, and meeting technical specifications.
• Time Management: Ability to prioritize tasks, manage multiple projects, and meet deadlines in a fast-paced environment.
• Adaptability: Capacity to adjust to changing priorities, feedback, and evolving marketing strategies.
• Judgment and Decision-Making: Ability to make sound design choices that balance creativity with compliance and brand integrity.
• Stress Tolerance: Ability to work under pressure during high-volume campaigns or tight deadlines without compromising quality.
• Collaboration and Interpersonal Skills: Mental flexibility to work effectively with cross-functional teams and accept constructive feedback.

Nice To Haves

• Project management experience a plus
• Knowledge of credit union products, services, and member demographics (preferred).
• Basic video editing and motion graphics (Adobe Premiere, After Effects) is a plus.
• Experience with web design principles and responsive design (HTML/CSS knowledge helpful).

Responsibilities

• Collaborate with marketing and creative agency of record to develop and/or support design concepts
• Create visual assets such as logos, illustrations, infographics, and layouts
• Design promotional materials including brochures, banners, and social media graphics
• Ensure brand consistency across all visual outputs
• Revise designs based on feedback and project requirements
• Prepare final deliverables for print or digital publication
• Stay updated on design trends and software tools
• Assume ownership of the digital asset management software
• Apply basic UX principles to digital projects, focusing on layout, navigation, and accessibility for an improved member experience

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 501-1,000 employees