Go-to-Market Senior Business Lead

Freddie Mac • McLean, VA

260d • $168,000 - $252,000

About The Position

Come join Freddie Mac as our next Go-to-Market Senior Business Lead in our Single-Family Strategic Operations team in McLean, VA! This is an outstanding opportunity to craft and complete our go-to-market strategies, driving our mission to make homeownership more accessible and affordable. As a key leader, you will influence the direction of product rollout efforts and successfully implement initiatives that resonate with audiences and drive adoption. At Freddie Mac, we aim to build a positive impact on the housing finance system. Our ambitious goals include making meaningful contributions to the housing market by providing products and solutions that foster balanced homeownership. Together, we steadfastly adhere to our dedication to excellence, ensuring our work benefits communities nationwide.

Requirements

• Bachelor's Degree or equivalent experience in Business, Communications, or related field
• 10+ years of relevant go-to-market and change management experience
• Strong customer service orientation along with outstanding written and verbal communication, presentation, and management reporting skills
• Demonstrated experience collaborating with executives, internal collaborators, and managing change across business audiences and platforms
• Proven ability to define go-to-market objectives, develop strategic plans to achieve them, and lead high-quality execution

Nice To Haves

• Experience or knowledge of mortgage industry or financial services
• Certification or knowledge of change management frameworks

Responsibilities

• Build and lead go-to-market strategies for new product launches and existing enhancements, including end-to-end rollout and adoption plans and exit strategies.
• Create sales toolkits, deliver internal readiness training sessions, ensure every initiative has clearly defined and measurable business outcomes to monitor success, track adoption and pursue opportunities to optimize performance.
• Adapt quickly to changing priorities, maintain value delivery, build flexible processes, support organizational changes, manage reputational risks.
• Partner with Product, Sales, Distribution, Communications, CX, Customer Education, and Strategic Operations to align product development with market needs, ensuring successful launches.

Benefits

• Competitive compensation
• Market-leading benefit programs

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Credit Intermediation and Related Activities
• Education Level: Bachelor's degree