Go to Market & Performance, Product Marketing
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About The Position
The Product Marketing Manager at Samsung Ads will maximize the ROI on marketing investments by planning a systematic media strategy that aligns with the business and product strategy. This role involves devising optimal investment plans by setting KPIs for media investments and managing performance. Samsung Ads leverages proprietary real-time TV viewing behavior and insights to promote relevant brands and content experiences for consumers, partnering with brands, agencies, and content owners to deliver unique advertising opportunities on native placements within the Smart TV platform and programmatically across devices. The individual will focus on developing new opportunities and creating innovative solutions, driving the go-to-market strategy for product updates and new features, and ensuring streamlined communication between Product Management and the business.
