Go-to-Market Marketing Consultant
About The Position
We’re preparing to take Optimo, an AI-powered PPC ad analyser, from beta to market. We’re looking for a senior marketing consultant who knows how to turn a great product into a focused, high-impact launch. This is a project-based or hourly engagement, designed for someone who’s led successful SaaS launches and knows how to cut through noise with clear positioning, smart messaging, and execution that actually converts. About the Company: This is a role for one of our internal companies, a leading provider of Amazon growth services. They help brands optimize advertising, improve product visibility, and develop e-commerce strategies that drive measurable results. Location: LatAm, Europe, US - Fully Remote
Requirements
- Proven experience launching B2B SaaS products (ideally marketing or AI-driven tools)
- Strong GTM strategy, positioning, and messaging expertise
- Hands-on understanding of performance marketing / PPC ecosystems
- Ability to work autonomously and deliver structured recommendations
- Consultant mindset: pragmatic, opinionated, and outcome-focused
Responsibilities
- Shape the go-to-market strategy for Optimo’s public launch
- Refine positioning, messaging, and ICPs for a PPC-driven audience
- Define launch channels, timelines, and success metrics
- Advise on pricing, packaging, and early acquisition strategy
- Pressure-test assumptions and bring a senior, external POV
- Deliver a clear, actionable launch plan the team can execute
Benefits
- Flexible engagement: hourly or fixed-fee project
- Fully remote — applicants from LATAM, Europe, or the US welcome
- Direct influence on the launch of a new AI product
- Access to a real product already in beta, not just a concept
- Opportunity for follow-on work if the launch clicks
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What This Job Offers
Career Level
Mid Level
Education Level
No Education Listed
