Go to Market Engineer

talentplutoSan Francisco, CA
$140,000 - $250,000Remote

About The Position

This is a Go-to-Market Engineer (GTME) role focused on executing and optimizing how the company engages a high-value, finite market. You’ll work across a clean list of ~8–9K qualified accounts, many representing significant revenue, and turn that into pipeline through multi-touch outbound, retargeting, and lifecycle engagement. This is not just outbound. It’s a hands-on execution role across sales + growth, where you decide how to engage prospects—not just that you should.

Requirements

  • ~2+ years in SDR/BDR, growth, or GTM execution roles
  • Proven experience with outbound and self-sourced pipeline generation
  • Strong written communication and attention to detail
  • Comfortable using and learning technical tools (CRM, data, automation)
  • Ability to execute multi-touch, personalized outreach
  • Experience in early-stage or fast-moving environments

Nice To Haves

  • Experience in FinTech or B2B SaaS
  • Exposure to retargeting, lifecycle, or growth marketing concepts
  • More technical background (e.g., CS degree or strong systems thinking)
  • Experience converting event or inbound interest into pipeline
  • Familiarity with persona-based segmentation and targeted GTM motions

Responsibilities

  • Run multi-touch outbound across a curated set of high-value accounts (email, LinkedIn, selective calls)
  • Re-engage event-driven pipeline (hundreds of high-intent prospects) using creative approaches beyond sequences
  • Leverage content and retargeting (e.g., LinkedIn posts, founder touchpoints) to drive engagement
  • Continuously test channels, messaging, and timing to improve conversion
  • Segment accounts and personas to drive more effective outreach
  • Use and configure GTM tools and data systems to track and optimize performance
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