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Global Marketing Procurement is committed to deliver significant contribution towards Diageo's growth goals, enabling brands and markets to win through using breakthrough procurement category strategies, sourcing execution and vendor relationship management to deliver and support competitive advantage. The Culture & Partnerships category is multifaceted engaging a broad spectrum of collaborators (Consumer and Customer, Marketing, Sales, Corporate Relations) and diverse group of rights holders, agencies and suppliers. Stakeholder needs are often complex, unique and strategically important, requiring executive level engagement within Diageo and externally. The prime accountability for the role is to ensure that our brands have the opportunity to engage with the most relevant and powerful cultural and partnership platforms, helping to drive effective creative excellence across Diageo's brand portfolio, and ultimately driving brand performance. The role will engage a global community of passionate leaders in this category area, across procurement and marketing, to develop a One Diageo approach to Culture and Partnership engagement. In addition, the role focuses on ensuring the commercial elements of the investment in this category are implemented brilliantly and in service of minimising duplication, delivering economies of scale and maximising the value and usage of creative output.