Global Pipeline Development Specialist

iQmetrix • Davidson, NC

1d • Hybrid

About The Position

This role is for an AI-native operator who will design, build, and run an agentic pipeline engine. This engine will orchestrate AI-driven workflows across prospecting, enrichment, and outreach, transforming them into a scalable system rather than relying on manual effort. The Global Pipeline Development Specialist is part of the iQmetrix Marketing team and a core member of the Global Expansion Team, which is dedicated to opening new markets and accelerating global growth. While Growth and Event Marketing Managers create programs and campaigns, this role is responsible for converting those touchpoints into meaningful conversations. It is a hands-on, execution-focused position requiring fluency with AI tools and strong interpersonal skills. The specialist will design continuous agentic workflows for automated prospecting, signal monitoring, data enrichment, and outreach sequencing at scale, while also knowing when to apply high-quality human judgment. Key aspects include writing effective outreach, interpreting intent signals, prioritizing accounts, nurturing warm leads without being pushy, building relationships on LinkedIn, and meticulously maintaining Salesforce records. The role operates within the Global Gig Team, coordinating closely with Marketing to ensure outreach is timely and contextually relevant.

Requirements

• 3-5 years of experience in an outreach, demand generation, or business development role in a B2B environment
• Demonstrated fluency with AI tools — including LLM-assisted writing, workflow automation platforms (e.g. n8n, Clay, Make), and AI agents for prospecting or enrichment
• A builder's mindset: comfortable designing systems and workflows, not just executing tasks
• Proficiency with Salesforce
• Strong written communication skills with the ability to personalize at scale
• Comfort with autonomy and working cross-functionally with multiple stakeholder groups

Nice To Haves

• Experience working with or interpreting intent data or ABM platforms (Demandbase, 6sense, or similar)
• Familiarity with the telecom, retail tech, or SaaS space
• Experience supporting global expansion outreach across multiple geographies and time zones

Responsibilities

• Design and maintain agentic workflows that automate prospecting, contact enrichment, intent monitoring, and outreach sequencing across platforms
• Use AI tooling (LLM-assisted copywriting, workflow automation, AI agents) to increase output quality and volume without sacrificing personalization
• Continuously evaluate and adopt new AI tools that improve pipeline efficiency — from enrichment APIs to autonomous outreach agents
• Document and templatize workflows so the engine can be scaled and handed off across the global team
• Use Demandbase insights to identify and prioritize Engaged Accounts showing intent signals, and build targeted outreach strategies around them
• Translate account engagement data into timely, relevant outreach — reaching out when the signal is hot and the message will land
• Collaborate with the Global Gig Team to align account prioritization with broader GTM focus areas and campaign activity
• Build and manage targeted prospect lists based on ICP criteria and Demandbase account intelligence — augmented by AI tools
• Write and execute personalized, multi-touch outreach sequences via email and LinkedIn — using AI to scale quality
• Own outreach performance metrics (reply rates, meeting conversion, pipeline contribution) and continuously test and refine messaging
• Maintain a consistent, intentional presence on LinkedIn to warm relationships with target accounts before and between direct outreach
• Engage with prospects and partners in a way that builds trust and keeps iQmetrix top of mind
• Amplify relevant content from the Marketing team through personal channels to support inbound interest
• Partner with the Events & Growth Marketing Manager to execute targeted pre- and post-event outreach, ensuring attendees and registrants are converted into qualified conversations
• Work events (virtual and in-person) as a relationship-builder — identifying and following up with the right people on behalf of the Global Gig Team
• Own the outreach layer of events so no warm contact slips through the cracks
• Maintain accurate, up-to-date records in Salesforce — logging all outreach activity, tracking engagement, and ensuring pipeline visibility across the team
• Use Salesforce to manage contact and account data in coordination with Demandbase, keeping the two systems aligned
• Ensure clean, context-rich handoffs to teammates by documenting all relevant touchpoints and next steps in Salesforce
• Coordinate closely with the Global Growth Marketing Manager and Events & Growth Marketing Manager to align outreach with active campaigns and programming
• Ensure warm leads and engaged prospects are passed to the right teammates with full context and a clear next step
• Contribute to outreach playbooks and AI workflow documentation to help scale what works

Benefits

• Competitive starting salary!
• Comprehensive benefits package for you and your entire family.
• Flexible hybrid working environment, generous vacation and trusted sick leave program.
• RRSP/401K/PF and Share Ownership plans. We offer a match program!
• Maternity, adoption, and paternity leave salary top ups as well as ten “New Baby Days” for all parents welcoming a new child into their life.
• Enjoy a “Cultural Day” off annually to celebrate a day of religious or cultural significance.
• Give back with up to 6 days of paid time off annually for volunteering or personal learning.
• Employees are granted a seven-week sabbatical after every seven years of employment!

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees