Global Marketing Lead, NSCLC

Astellas Pharma • Northbrook, IL

25d • Hybrid

About The Position

Do you want to be part of an inclusive team that works to develop innovative
therapies for patients? Every day, we are driven to develop and deliver
innovative and effective new medicines to patients and physicians. If you want
to be part of this exciting work, you belong at Astellas!

Astellas Pharma Inc. is a pharmaceutical company conducting business in more
than 70 countries around the world. We are committed to turning innovative
science into medical solutions that bring value and hope to patients and their
families. Keeping our focus on addressing unmet medical needs and conducting our
business with ethics and integrity enables us to improve the health of people
throughout the world. For more information on Astellas, please visit our website
at www.astellas.com [http://www.astellas.com].

This position is based in Northbrook, Illinois. Hybrid or Remote work from
certain states may be permitted in accordance with Astellas’ Responsible
Flexibility Guidelines. Candidates interested in hybrid or remote work are
encouraged to apply.

Purpose:

The Global Strategic Brand Lead, 3082 is a Senior Leader in the Global Strategic
Brand Marketing Team, building and executing the most competitive insight driven
global brand strategy in partnership with cross functional partners and the
co-creation affiliates. This position leads brand strategy primarily within
NSCLC including Life Cycle Management and stakeholder engagement plan in order
to ensure the most competitive launch and maximize brand value over time. Other
responsibilities beyond NSCLC may be relevant according to the needs of the
brand at various times.

Requirements

• Graduate or equivalent professional qualification and/or proven expertise.
• Pharma sector experience with strong customer focus; in multi-disciplinary, matrix and cross-cultural settings.
• Strong sales and marketing experience in an affiliate.
• TA experience essential, specific tumor experience strongly preferred.
• Above country experience essential.
• Proven ability and experience to effectively lead an international commercial group in a complex global environment for a multinational pharmaceutical company.
• Track-record of leading planning process with excellent organisational and collaboration skills.
• Proven compliance expertise; to understand and comply with industry laws and relevant regulations.
• Coaching and collaboration skills to interact with all levels of personnel to achieve shared goals.
• Demonstrable examples of ability to develop, coach and enable high performance teams and proactively promote best practice and knowledge sharing.
• Proven ability to influence, (appropriately) challenge and engage diverse senior stakeholders.
• Fluent in written and verbal business English.

Responsibilities

• Under the leadership of the GSBL, manage the cross functional co-creation process with prioritized countries, leading to the creation of the most competitive insight-based strategies, including development of global messages, positioning, core campaigns and LCM including LoE strategy.
• Uncover actionable patient journey, scientific and competitive insights, provide input and direction to market research.
• Translate scientific & market insights and competitive findings into business recommendations that deliver the most competitive launch and future success for the brand.
• Contribute as appropriate to cross-functional Asset Maximization Team (AMT) and Global Co-creation Team (GCT) to optimize strategies, create and drive the product launch and life cycle management and monitor performance.
• Ensure launches are optimized following the Astellas launch excellence approach.
• Prepare internal and external stakeholder communication and engagement strategy including input and support of collaborative KEE activities cross-functionally and with affiliates.
• Participate in translation of global brand strategy into tactics and develop regional/ affiliate level resources to ensure the strategy is executed with excellence, ensuring robust engagement with all relevant partners and stakeholders.
• Ensure adherence to Astellas policies relating to Ethics and Compliance standards and interactions with Healthcare Professionals (HCPs), Healthcare Organizations (HCOs) and Patient Organizations (POs).
• Other such duties as may be reasonably required by the business.

Benefits

• Medical, Dental and Vision Insurance
• Generous Paid Time Off options, including Vacation and Sick time, plus national holidays including year-end shut down
• 401(k) match and annual company contribution
• Company paid life insurance
• Annual Corporate Bonus and Quarterly Sales Incentive for eligible positions
• Long Term Incentive Plan for eligible positions
• Company-paid fleet vehicle for eligible positions
• Referral bonus program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed