Global Marketing Generative AI Intern

The Coca-Cola Company • Atlanta, GA

5d

About The Position

At The Coca-Cola Company, we pride ourselves on building beloved brands and fostering growth both as a company and as individuals. We're inviting you to join our exciting evolution. We are leveraging our strengths—our brands, financial power, global reach, distribution system, and dedicated team—to become a sustainable growth company and one of the most respected in the world. As a Generative AI Intern, you'll develop cutting-edge consumer experiences using advanced technology, data insights, and bold innovation. You'll lead collaborations on innovative projects, embracing agile working and proactiveness Why Join Us? Iconic Brands: Work with world-renowned brands like Coca-Cola, Fanta, Sprite, Minute Maid, Powerade, Dasani, Smart Water, Vitamin Water, Simply, Honest Tea, Fairlife, Fuze Tea, Topo Chico, and more. Meaningful Work: Engage in projects that challenge you and help you develop world-class skills. Global Impact: Collaborate with teams across 190+ countries. Passionate Culture: Convert your passion into action in a unique and dynamic environment. Competitive Compensation: Enjoy the benefits and rewards of working with a global leader. Innovative Technology: Embrace the future of marketing with the power of Generative AI, and create cutting-edge consumer experiences in a fast-paced environment. What We Expect From You: Impactful Contribution: Make a difference and turn your passion into action. Creative Thinking: Bring fresh ideas and innovative solutions. Learning Mindset: Absorb every experience as an opportunity to grow. Collaborative Spirit: Thrive in diverse teams and embrace different perspectives. Commercial Acumen: Understand the challenges of sustainability and drive pragmatic solutions.

Requirements

• Must be currently pursuing a Bachelor's degree or have graduated from their degree program no earlier than December 2025 majoring in Computer Science and/or Machine Learning.
• Marketing Concepts: Apply basic marketing concepts in developing marketing plans (e.g., brand positioning, SWOT Analysis, consumer segmentation).
• Thought Generation: Innovate and think creatively about consumer trends and product development.
• A passion for exploring the intersection of AI and marketing.
• Collaboration & Communication: Work cross-functionally, listen empathetically, and communicate effectively.
• Possess strong communication skills, both written and verbal.
• Adaptability: Thrive in complex, ambiguous, and fast-paced environments.
• Passion: Be passionate about consumer marketing and The Coca-Cola Company

Nice To Haves

• Familiarity with software engineering best practices and experience in real-time data collection and analysis is a plus.

Responsibilities

• Contribute to the development of innovative, AI-powered marketing experiences.
• Collaborate with cross-functional teams (engineers, researchers, data analysts, trend forecasters and designers) to define project scope and direction.
• Explore and experiment with emerging Generative AI technologies and their applications in marketing.
• Participate in brainstorming sessions and contribute creative ideas.
• Apply agile methodologies to project execution and deliver impactful results.
• Have the opportunity to see your work potentially impact millions of consumers

Benefits

• Competitive Compensation: Enjoy the benefits and rewards of working with a global leader.
• We believe a diverse, equitable and inclusive workplace makes us a stronger and more innovative company.
• This includes supporting the financial and personal well-being of our employees.

What This Job Offers

• Career Level: Intern
• Number of Employees: 5,001-10,000 employees