Global Marketing Director

GlaxoSmithKlineCollegeville, PA
419d

About The Position

The Global Marketing Director role at GSK is a challenging commercial position focused on influencing global leaders and shaping regional marketing solutions. This position involves leading the launch of medicines, developing national and international launch plans, and creating tools and solutions for providers and patients in key markets. The role is pivotal in driving the company's marketing strategies and ensuring successful implementation of launch initiatives.

Requirements

  • Bachelors Degree in business or related discipline.
  • Commercial operational experience in pharmaceutical industry at a Local Operating Country (LOC) and regional level.
  • Demonstrated experience with commercial aspects of the drug development process through to launch.
  • Experience managing direct reports.

Nice To Haves

  • Post Graduate Degree.
  • Ability to utilize insights from key customers - patients, payers, providers - to drive key marketing decisions and forecasts.
  • Experience leveraging organizational channels and influencing skills to facilitate successful project.
  • Experience working on patient education and support strategies.

Responsibilities

  • Develop national and International Launch Plans.
  • Develop and implement a tactical plan to address key strategic imperatives.
  • Partner with Local Operating Countries (LOCs) in mapping challenges and opportunities, and developing an equivalent process to support other LOCs in developing their own country specific solutions.
  • Finalise patient pathway, patient potential tower and define patient opportunity in initial Global Launch Plan.
  • Activate LOCs and support in the development of country level implementation plans pre-launch.
  • Develop appropriate metrics, Key Performance Indicators (KPIs) and launch readiness objectives to support implementation.
  • Manage direct report(s) to support implementation of broader tactical initiatives in the Treatment Global Launch Plan.

Benefits

  • Comprehensive benefits program including health insurance, retirement plans, and wellness programs.
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