Global Influencer Manager - HOKA

Deckers

242d • $105,000 - $115,000 • Remote

About The Position

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us. The Global Influencer Manager elevates the HOKA brand through influencer marketing. This individual is passionate about authentic and inclusive storytelling that inspires a world of athletes to fly over the earth. The Global Influencer Manager will play a pivotal role in shaping and executing HOKA's influencer marketing strategy to amplify brand priorities and campaigns. Reporting to the Senior Manager, Global Social Media, this individual will lead influencer programs that elevate brand storytelling, drive authentic engagement, and expand HOKA's reach across global markets. The ideal candidate is an experienced influencer marketing professional with a proven track record of leading initiatives at a brand or agency. They will have a deep understanding of the ever-evolving influencer landscape, a strategic approach to program development, and the ability to collaborate within a complex corporate structure. This is an individual contributor role requiring innovation, self-direction, and exceptional communication skills to work across multiple teams and stakeholders.

Requirements

• 6+ years of experience in influencer marketing, with a focus on brand or agency roles.
• Proven track record of leading successful influencer campaigns that drive brand growth and engagement.
• Deep understanding of the global influencer landscape, including platform-specific trends and regional nuances.
• Experience managing influencer relationships, from nano-level creators to macro or celebrity talent.
• Self-starter with an innovative mindset and a passion for staying ahead of industry trends.

Nice To Haves

• Passion for running, fitness, or performance sports.

Responsibilities

• Design and implement influencer campaigns that integrate seamlessly into broader marketing initiatives.
• Foster long-term, authentic relationships with influencers that embody HOKA's values; negotiate contracts, manage budget and oversee deliverables to ensure a successful partnership.
• Collaborate with cross-functional teams across the Global Marketing organization and regional teams to ensure strong influencer integration in brand campaigns.

Benefits

• Competitive Pay and Bonuses
• Financial Planning and wellbeing
• Time away from work
• Extras, discounts and perks
• Growth and Development
• Health and Wellness

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Apparel Manufacturing