General Manager - SF Hub

Ever Cars • San Francisco, CA

1d • Onsite

About The Position

The General Manager is the senior operational leader at Ever’s San Francisco hub. This role involves owning the full customer-facing deal lifecycle, from first contact through funding and title. The General Manager is accountable for the performance, culture, and daily execution of four key verticals: Sales, BDC (Business Development Center), Finance & Insurance (F&I), and Business Office / Title & Registration. This position reports directly to the VP of Operations and requires a full-time, on-site presence at the SF hub.

Requirements

• 5–8 years of senior leadership managing multiple functional verticals in a high-volume, consumer-facing operation.
• Direct experience owning both Sales and F&I performance with fluency in front-end and back-end margin mechanics at the deal level.
• Proven track record leading a BDC or inside sales function with measurable accountability to lead conversion and pipeline metrics.
• Experience in automotive retail or direct-to-consumer vehicle operations.
• Hands-on experience with CDK, Reynolds & Reynolds, or a comparable dealership management system.
• Experience managing business office and title functions, including multi-state or complex regulatory environments.
• Track record of hiring, developing, and managing performance to clear, documented standards.
• Working knowledge of or demonstrated interest in the EV market and its operational differences from traditional automotive retail.
• Ability to build a world class sales organization that meets or exceeds customer expectations and keeps customers enthusiastic about the brand.
• Ability to own the customer escalation funnel addressing customer concerns at the root cause, and leaving customers happy and satisfied with exceptional outcomes.

Nice To Haves

• Familiarity with the DTC operating model and its demands is strongly preferred.

Responsibilities

• Own retail deal volume targets for the SF market.
• Hold the Sales Manager and consultants accountable to closing ratios, front-end margin per unit, and customer experience scores.
• Drive a consistent process from lead to delivery.
• Monitor pipeline health, stage-by-stage conversion, and days-to-close across the team.
• Review deals in progress and post-close for margin integrity, proper structure, and process adherence.
• Coach the Sales Manager on unit economics and objection handling.
• Identify and address breakdowns in the sales funnel before they become pattern issues.
• Oversee BDC inbound and outbound pipeline.
• Hold the BDC Manager accountable to contact rate, appointment set rate, and show rate.
• Ensure lead routing, CRM data integrity, and scripting are current and consistently applied across the team.
• Partner with pricing and inventory functions to align lead flow and vehicle positioning with BDC capacity and conversion performance.
• Own back-end gross profit per unit targets across product penetration, financing conversion, and chargeback rate.
• Ensure every deal meets lender guidelines, state regulations, and internal compliance standards.
• Monitor funding time, deal kickbacks, and stipulation clearance rates as the primary health signals for F&I operations.
• Identify constraints in F&I staffing or role definition and escalate to the VP of Operations before they affect throughput.
• Ensure title and registration processing meets defined SLA targets.
• Track deal completion rate and exception volume on a weekly basis.
• Own the Finance-to-Business-Office handoff as a documented, zero-ambiguity process.
• Resolve title issues and lien payoffs without allowing them to delay funding.
• Maintain awareness of title and registration requirements across all active states relevant to SF hub transactions.
• Run structured weekly reviews with team leads.
• Use data to diagnose trends, assign corrective action, and track resolution.
• Convert company-level targets — GPU, deal volume, margins — into vertical-specific goals with defined owners and timelines.
• Drive SOP implementations, system rollouts, and process improvements from design through full team adoption.
• Own the SF hub’s gross profit contribution.
• Understand and manage all operational levers that affect it.
• Set the standard for how the team operates, handles pressure, escalates problems, and serves customers.
• Staffing, performance management, and retention across all four verticals.
• Conduct regular 1:1s and documented coaching for all direct reports.
• Ensure key roles are filled and ramp-ready before gaps become operational constraints.
• Enforce and continuously improve processes across Sales, BDC, F&I, and Business Office.
• Ensure deal integrity including lender compliance, state title and registration requirements, CDK data accuracy, and contract packaging — end-to-end.
• Build a world class sales organization that meets or exceeds customer expectations and keeps customers enthusiastic about the brand.
• Own the customer escalation funnel addressing customer concerns at the root cause, and leaving customers happy and satisfied with exceptional outcomes.

Benefits

• Comprehensive medical, dental, and vision coverage
• 401(k)
• Stock options
• PTO and sick time
• Base Salary: $140,000 – $165,000 depending on experience.
• Annual Performance Bonus: 20–30% of base salary, paid annually based on KPI attainment across GPU, deal volume, team development, and operational compliance.
• Total Target Compensation: $175,000 – $215,000+.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed
• Number of Employees: 1-10 employees