Full-Stack Digital Marketer - Remote, Latin America
About The Position
Bluelight is a leading software consultancy dedicated to designing and developing innovative technology that enhances users' lives. The company is committed to delivering exceptional service to clients, focusing on quality and customer satisfaction. Bluelight is in an exciting phase of expansion across the United States and Central/South America and is building its marketing team from scratch. They are seeking a hands-on digital marketer who can cover multiple channels, execute with speed, and grow with the company. This role involves working closely with the Growth Marketing Manager, to whom the position directly reports, and collaborating with a UX/UI designer, a freelance content writer, and a part-time media buyer. Bluelight aims to foster a collaborative and enriching work environment where each team member can grow and thrive.
Requirements
- 4-6 years of hands-on experience in a digital marketing or growth role
- Proven experience managing organic social channels (content calendar, scheduling, community engagement)
- Solid understanding of email marketing: segmentation, automation flows, A/B testing
- Familiarity with SEO fundamentals: on-page optimisation, keyword research, meta tags
- Analytical mindset: comfortable reading dashboards and making data-informed decisions
- Strong written communication: able to brief, edit, and QA copy
Nice To Haves
- Experience with Google Analytics 4 and/or Looker Studio
- Working knowledge of HubSpot (CRM, Marketing Hub, or equivalent)
- Comfortable setting up basic automations (HubSpot workflows, Zapier, or similar)
- Basic knowledge of paid media concepts (briefing the media buyer, reading ad reports)
- Familiarity with tools like Notion, Slack, Asana, or similar project management tools
- Prior experience in a startup or early-stage team
Responsibilities
- Own and execute the organic social media calendar across all active platforms (LinkedIn, Instagram, etc.)
- Set up, manage, and optimise email marketing campaigns and automated workflows
- Support on-page SEO: metadata, internal linking, content briefs, keyword tracking
- Brief and coordinate content production with the freelance writer
- Support in building and maintaining HubSpot as the team's CRM: basic marketing automations, lead nurture sequences, social media publishing, and tracking
- Support landing page creation and A/B test coordination with UX/UI designer
- Pull weekly and monthly performance reports from social platforms
- Coordinate asset requests with the UX/UI designer for social, email, and ad creatives
Benefits
- Competitive salary and bonuses, including performance-based salary increases.
- Generous paid-time-off policy
- Flexible working hours
- Work remotely
- Continuing education, training, conferences
- Company-sponsored coursework, exams, and certifications
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
1-10 employees
