Freelance Account Supervisor, Agricultural Communications

Burson • Dallas, TX

239d • $95 - $98

About The Position

Burson is looking for a talented freelance Account Supervisor with strong writing and digital publishing and earned media experience to join our team. Experience in agriculture communications is key. This is an opportunity to join a truly global team and do creative, integrated work that will make a positive impact on the world we live in, and on the economy, as we drive demand for a client by showcasing its strong sustainability credentials. This team is fast paced and cares deeply about doing great work for our clients. The successful candidate will have proven experience writing for a variety of audiences, particularly agriculture, as well as understanding their individual nuances. They should also be comfortable with digital platforms such as WordPress, social media publishing platforms such as Sprout, and create compelling content that will cut through. The candidate should equally be confident in proactive earned media, with the ability to pursue earned coverage, particularly in agricultural publications. We are looking for someone who is both a self-starter and a team player – motivated to deliver results but also able to work effectively with colleagues. Please note: this is a freelance role scheduled to run from August 2025 through January 2026.

Requirements

• Undergraduate degree in PR, Communications, Journalism, Media Studies or related
• 5+ years of communications/PR experience either agency or in-house; agency experience preferred; sector experience in agriculture is key
• Demonstrated media relations success including strategy and successful/measurable outcomes
• A hands-on media approach is required with experience pitching stories to top-tier and agricultural trade media outlets.
• Skilled in message creation and writing including one-pagers and presentations
• Experienced in all aspects of content + publishing and comfortable at the intersection of earned, owned and paid media
• Excellent knowledge of the social media landscape; experience developing social media strategy and creating and publishing content for brands/organizations
• Driven to deliver—committed to seeing things through and achieving strong results.
• Proactive and self-starting—takes ownership without needing direction.

Responsibilities

• Assist in the development of earned media relations strategies across traditional and digital/social platforms in the agricultural industry
• Deliver media relations results to support campaign rollouts and ensure message delivery in key markets
• Draft and develop core and foundational communications materials—such as messaging, one-pagers, presentations, and trade ads—tailored to engage key audiences in the agricultural community.
• Build relationships with targeted agricultural outlets and news influencers to push out messaging
• Develop and grow client relationships, acting as day-to-day point of contact for media relations
• Develop and/or edit key messages and media materials for announcements, including talking points, Q&As, press and news releases, etc. as needed
• Research and maintain media lists, keeping abreast of agricultural industry trends and corresponding opportunities for new perspectives.

Benefits

• Professional development opportunities
• Mentorship programs with industry leaders
• Vibrant and inclusive company culture fostering collaboration and innovation
• Packages designed to reward and retain top talent

What This Job Offers

• Career Level: Mid Level
• Education Level: Bachelor's degree