Franchise Marketing Support Specialist

The Mosquito Authority and The Pest AuthorityCharlotte, NC
7dHybrid

About The Position

Main Line Brands, LLC is an award-winning multi-brand franchisor headquartered in Charlotte, NC. We support more than 230 franchisees across 500+ markets in the U.S. and Canada. Our portfolio includes Mosquito Authority, Pest Authority, and Fitness Machine Technicians. Our focus is not just growth, but building strong, resilient franchise businesses. We value integrity, accountability, and results, and we operate with a collaborative, high-performance mindset. The Franchise Marketing Support Specialist plays a critical role in supporting franchise owners across a multi-brand, multi-location system. This position serves as a trusted partner to franchisees—helping them understand, adopt, and execute approved marketing programs and platforms that drive local growth and long-term success. The goal of this role is to increase franchisee satisfaction, adoption of marketing initiatives, and overall system performance through strong relationship management, responsive support, and effective coordination with internal teams. This is a full-time, hybrid role (four days in office, 1 day remote) based in the Charlotte Metro area.

Requirements

  • 2–4+ years of experience in account services, franchise support, client success, or marketing coordination
  • Working knowledge of digital marketing fundamentals (websites, listings, email, paid media, automation)
  • Strong communication and relationship-building skills
  • Proven ability to manage multiple requests and priorities simultaneously
  • Customer-service mindset with a proactive, solution-oriented approach
  • High attention to detail and strong organizational skills
  • Comfortable collaborating with cross-functional internal teams
  • Eagerness to learn marketing platforms, processes, and franchise best practices

Nice To Haves

  • Experience working with franchisees, multi-location businesses, or large account portfolios preferred

Responsibilities

  • Serve as a day-to-day marketing support contact for franchise owners
  • Build strong, trusted relationships with franchisees to promote engagement, confidence, and satisfaction
  • Support franchisees with onboarding, adoption, and ongoing use of marketing tools and platforms
  • Help franchisees execute national and local marketing campaigns accurately and on time
  • Manage inbound franchisee requests, questions, and issues related to marketing programs
  • Set clear expectations and guide franchisees through marketing processes and best practices
  • Coordinate with internal teams (Marketing, Technology, Operations) to resolve issues efficiently
  • Assist with website updates, local page requests, and basic digital marketing needs
  • Support Google Business Profile updates and foundational optimization requests
  • Track common issues and contribute to documentation, FAQs, and process improvements
  • Proactively identify opportunities to improve franchisee adoption and satisfaction
  • Participate in franchisee check-ins, training sessions, and support calls as needed

Benefits

  • 401(k)
  • Bonus based on performance
  • Dental insurance
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Training & development
  • Vision insurance
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