Fitness Membership Director Health Club Experience Prefered

LA Fitness • Largo, FL

404d • $47,000 - $80,000

About The Position

The Fitness Membership Director at LA Fitness is responsible for overseeing membership sales and managing all aspects of the business. This role requires strong leadership skills to hire and train the sales team, implement effective lead generation strategies, and maintain a robust retention program. The director will also develop marketing strategies, both online and offline, and manage corporate wellness initiatives.

Requirements

• Experience in the health club or gym industry is required.
• Strong sales and customer service skills.
• Experience in personal training is preferred.
• Mid-level experience in social media strategy is necessary.
• B2B sales experience is a plus.

Responsibilities

• Oversee membership sales and manage all aspects of the business.
• Hire and train the sales team for effective performance.
• Implement lead generation strategies to attract new members.
• Develop and maintain a strong retention program for existing members.
• Create and execute inside and outside marketing strategies.
• Manage corporate wellness programs to enhance member engagement.
• Utilize social media platforms for marketing and member interaction.

Benefits

• Wellness program
• Health insurance
• Dental insurance
• Paid time off
• Vision insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Amusement, Gambling, and Recreation Industries
• Education Level: No Education Listed