Fire & Life Safety Marketing Specialist

Fire Fighter Sales & Service Co.•Cranberry Township, PA

2h•Onsite

About The Position

The Life & Safety Marketing Specialist plays a critical role in promoting fire protection and life safety solutions, including fire alarms, sprinkler systems, emergency lighting, and related services. This position focuses on developing targeted marketing strategies, educating stakeholders, and engagement with architects, engineers, specifiers, authorities having jurisdiction (AHJs), and end users. A strong understanding of fire safety codes, building regulations, and technical systems is essential.

Requirements

Strong communication and interpersonal skills.
Proven experience in marketing, sales, or business development.
Knowledge of fire safety systems and relevant codes (e.g., NFPA, IBC).
Technical aptitude to understand and explain complex systems.
Analytical and problem-solving skills.
Project management capabilities.
Bachelor’s degree in Marketing, Fire Science, Engineering, or related field.

Nice To Haves

Industry certifications (e.g., NICET, NFPA, manufacturer-specific training) are a plus.

Responsibilities

Develop and Execute Marketing Plans: Create and manage campaigns, content, and promotional materials tailored to industry professionals and decision-makers.
Client Relationship Management: Build and maintain strong relationships with clients to understand their safety needs and provide effective solutions.
Product and Service Promotion: Communicate the value and benefits of fire and life safety systems through digital, print, and in-person channels.
Technical Expertise: Explain and demonstrate the functionality of fire protection systems, including alarms, sprinklers, and emergency lighting.
Industry Knowledge: Stay current with fire safety codes (e.g., NFPA), building regulations, and emerging technologies in life safety.
Marketing Analytics: Monitor campaign performance, analyze data, and adjust strategies to improve outreach and ROI.