Field Marketing Event Strategy Lead
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About The Position
The Strategic Events lead is the primary owner of events strategy and tier 1 event execution for North America Field Marketing. Success in this role includes world-class execution of Tier 1 events on behalf of SAP North America in support of pipeline, revenue and pipeline conversion goals; and leading the entire NAM organization to reimagining the role, weight and strategy for live events in the overall marketing mix. An elevation in the strategic role of events will provide an important contribution to the overall success and evolution of North America Marketing and the SAP North America region. This position is an integral part of the NA Experience and Events team. This team develops, pilots and executes next-gen, innovative, marketing competencies that contribute to a consistent, exceptional customer experience both online and offline, while promoting the SAP brand narrative. We do this as a team of player-coaches, to ensure high levels of execution in these competencies while transferring knowledge across NAFM. This role reports to the VP of NA Experience and Events.
