Field Events Manager, AI Security (San Francisco Bay Area)

Lakera•San Francisco, CA

17d•Remote

About The Position

Lakera is on a mission to ensure AI does what we want it to do. As AI becomes embedded in every product and workflow, from copilots to autonomous agents, we’re building the security foundation that keeps organizations safe. We help Fortune 500 companies, fast-growing startups, and AI platform providers protect their systems from adversarial misuse and emerging AI risks. We operate as a fast, high-ownership business unit within Check Point, giving us the agility of a startup with the global reach of a cybersecurity leader. We move quickly, think boldly, and believe diverse perspectives create the best outcomes. If you want to shape the security layer for the AI-powered world, we’d love to meet you. About the Role Events are one of our strongest levers to educate the market, activate strategic accounts, and accelerate pipeline. From RSA to Black Hat to OWASP, GBI, regional roundtables, executive dinners, workshops, partner events, and AI security roadshows, our presence must be compelling, and deeply aligned with sales. We’re hiring a Field Events Manager to own and elevate our event strategy across North America. This role is the heartbeat of our field execution responsible for planning, managing, and executing programs that engage CISOs, AppSec teams, security engineers, AI/ML leaders, and enterprise security executives. If you excel at end-to-end event execution, love problem-solving in real time, and want to shape how a category-defining AI Security brand shows up in the world, this is your role.

Requirements

4–7+ years in field events, field marketing, experiential, or event operations (cybersecurity or B2B SaaS preferred).
Hands-on expertise managing complex event calendars and coordinating multiple activations simultaneously.
Experience working closely with Sales on pipeline goals, account strategy, and event alignment.
Operational excellence, you’re detail-driven, organized, and reliable under pressure.
Strong communicator who can collaborate across Sales, PMM, Demand Gen, Ops, and Exec teams.
Ability to travel frequently (30–50%).
Confident working with event platforms, project tools, and CRM systems (Salesforce/HubSpot).
Ability to transform qualitative event energies into quantitative business outcomes.

Responsibilities

Own the planning and execution of all field events, including trade shows (RSA, Black Hat), conferences (OWASP, GBI), partner events, meetups, dinners, workshops, and customer sessions.
Build event plans that support pipeline goals, territory objectives, and target accounts.
Work closely with Sales, PMM, and Demand Gen to align event themes, personas, messaging, and goals.
Manage logistics, vendors, swag, booth design, staff coordination, and onsite execution.
Ensure flawless attendee experience: signage, QR flows, demos, prep materials, asset readiness.
Coordinate speaker prep, session materials, and customer engagements.
Own onsite operations, registration, run-of-show, room management, and rapid problem-solving.
Partner with regional Sales leaders to design programs that support territory strategy and enterprise account penetration.
Develop playbooks for executive dinners, roundtables, prospect workshops, and ABM events.
Ensure Sales has everything they need pre-, during-, and post-event to drive pipeline acceleration.
Track attendance, engagement, lead quality, conversion, and influenced pipeline in HubSpot/SFDC.
Manage event budgets and optimize spend across business unit and corporate allocations.
Share timely insights and event reports with Sales, PMM, and leadership.
Develop fresh activation ideas for an emerging category including live demos, AI agent challenges, executive experiences, hands-on workshops, technical breakouts, and unique brand moments.
Keep a pulse on industry trends and competitive event tactics.