Facebook Ads Specialist (Media Buyer) - REMOTE

Golden Hippo•Los Angeles, CA

8d•$75,700 - $101,000•Remote

About The Position

We’re an employee-owned, vertically-integrated builder of some of America’s most popular health & wellness brands. With over 1,400 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually. Learn more about our brands. We’re Looking For A: Facebook Ads Specialist (Media Buyer) who will be responsible for managing company Facebook ad campaigns and crafting highly converting ad creatives. This role is involved in the entire campaign cycle from start to finish. This includes creating and testing new ads, and targeting options, launching, and overseeing campaigns, and scaling budgets while maintaining targeted KPIs.

Requirements

High school diploma or GED Equivalent
Ability to analyze data and provide action plans based on conclusions
Openness and ability to learn new concepts and systems quickly
Strong interpersonal, verbal, and written skills
Strong team player, yet able to thrive on your own
Proficiency in spreadsheets (Microsoft Excel and Google Docs)

Nice To Haves

3+ years of Facebook Ads campaign management experience, with the ability to show results.
Experience directly managing daily budgets of $10K/day minimum
Experience in crafting compelling ad angles that drive conversion on Facebook
Direct-to-consumer marketing experience is preferred
Passion for the digital media space in health and wellness, personal development, and everything in between preferred
Familiarity with basic video editing
Hardworking self-starter with a high level of accuracy and attention to detail
Bachelor’s Degree in Marketing or related field

Responsibilities

Set up, manage, analyze, and scale Facebook campaigns and budgets on a daily, weekly, and monthly basis to keep spending optimized for sales growth while hitting strict ROI goals.
Drive the creation of new ad creatives both through your own ideas as well as collaboration with copy and video creative departments to ensure that we have new, exciting creative to test for every offer each week.
Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting to optimize for engagement/conversions
Monitor and optimize ad performance across all campaigns, including during weekends and holidays, to ensure consistent ROI and respond promptly to performance fluctuations
Perform regular tracking and analysis of the performance of each campaign.
Prepare and deliver performance reports identifying successes and opportunities for improvement.
Troubleshoot blockers to scale ad spend.
Stay up-to-date on our offers, paid social media best practices, and our competitive landscape.
Participate in innovation and improvement of team systems advertiser campaigns and launch flows.

Benefits

Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
Through our charity sponsorships, you can make a positive impact on communities worldwide. We’ve donated over $6.1 million to date.
We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career.
6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well-being.
Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock. Learn more.
Professional development opportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career.
Tuition reimbursement program, which reimburses eligible tuition expenses up to specified amounts, empowering you to invest in your ongoing growth and development.
Work towards our collective goals and earn up to 2 extra weeks of pay each month, based on the achievement of KPIs.
Celebrate your accomplishments with our Win of the Week, Spot Bonus, Work Anniversary, and Shout-Outs programs, where your hard work is not only valued but also acknowledged and rewarded.
Reimbursements for a portion of personal cell phone and internet usage for eligible employees.
For those coming into our Woodland Hills, CA office, you’ll find a fully stocked kitchen and a free on-site gym.
Virtual and in-person company events, like our annual holiday party, happy hours, and virtual cooking nights, designed to cultivate connections and enhance work-life balance.