Experiential Marketing & Events Manager
About The Position
We are seeking a highly organized, proactive, and execution-focused Experiential Marketing & Events Manager to own the end-to-end planning and execution of Fieldwire’s experiential marketing and events programs. This role is responsible for delivering high-impact brand experiences across conferences, tradeshows, industry association partnerships, customer events, and internal activations. This individual will serve as the operational owner of Fieldwire’s event presence, including exhibit house coordination, booth logistics, shipping, swag management, branded experiential assets, and Fieldwire’s branded truck activations. This role will also manage key relationships with industry associations and support event-driven social media initiatives to amplify Fieldwire’s brand presence. The ideal candidate is highly resourceful, thrives in fast-moving environments, and is comfortable operating with ambiguity. They take initiative, anticipate needs, solve problems proactively, and own projects from concept through execution and post-event completion.
Requirements
- 4-7+ years of experience in experiential marketing, tradeshows, field marketing, or event management
- Proven experience managing exhibit houses, booth logistics, and tradeshow execution
- Experience managing relationships with industry associations, event organizers, or external partners
- Experience supporting or executing event-related social media initiatives
- Strong project management and organizational skills
- Strong vendor and partner management experience
- Ability to manage multiple concurrent projects and deadlines
- Highly proactive, self-directed, and solutions-oriented
- Comfortable operating in ambiguity and building structure where processes may not yet exist
- Ability to take ownership and drive projects forward with minimal oversight
- Willingness to travel (20–35%)
Nice To Haves
- Experience in B2B SaaS, construction technology, or related industries
- Experience managing experiential activations or branded mobile assets
- Experience managing merchandise programs or online stores
- Experience working with exhibit houses and booth fabrication vendors
Responsibilities
- Own end-to-end planning and execution of conferences, tradeshows, industry association events, customer events, and webinars
- Manage all logistics including timelines, vendors, registration, staffing, travel, and onsite execution
- Ensure programs are delivered on time, on budget, and aligned to brand and pipeline goals
- Own relationships with key industry associations and event organizersIdentify and execute sponsorships, activations, and opportunities to increase Fieldwire’s visibility
- Manage all partnership deliverables, timelines, and ongoing engagement
- Lead exhibit house and booth execution including design, fabrication, I&D, and onsite setup
- Own shipping, inventory, storage, and tracking of all event and branded assets
- Oversee logistics for swag, signage, and branded activations (including Fieldwire truck)
- Own branded merchandise strategy including sourcing, ordering, inventory, and distribution
- Manage Fieldwire’s online store, ensuring seamless ordering and fulfillment
- Forecast demand and maintain brand consistency and cost efficiency
- Partner with marketing to execute event-related social media and content strategy
- Support pre-event promotion, live coverage, and post-event recaps
- Capture and coordinate onsite content to maximize reach and engagement
- Manage external vendors (exhibit houses, logistics, print, experiential) including contracts and performance
- Build and optimize scalable processes for logistics, shipping, and asset tracking
- Drive post-event reporting, asset recovery, and continuous improvement
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
101-250 employees
