Executive Vice President, Advanced Analytics (Data Science)

PUBLICIS GROUPE • New York, NY

30d

About The Position

The EVP, Data Science will lead Spark Foundry's audience-first data science vision and strategy, driving innovation in advanced analytics, machine learning, and AI-powered solutions. This role will oversee the development of scalable data products and predictive models that enhance media planning, audience targeting, and campaign optimization. The role requires a forward-thinking leader who can bridge business objectives with technical expertise, fostering a culture of experimentation and continuous optimization.

Requirements

• Education: Advanced degree in Data Science, Statistics, Computer Science, or related field.
• Experience: 15+ years in data science leadership roles, preferably within media, advertising, or technology sectors.
• Proven record of building and scaling data science capabilities in a matrixed organization.
• Experience using predictive analytics on large consumer-level data assets (e.g., Epsilon, Merkle, Acxiom) and marketer first-party data to drive marketing outcomes.
• Technical Expertise: Advanced knowledge of machine learning, AI, predictive modeling, and big data technologies.
• Familiarity with cloud platforms (AWS, GCP, Azure) and modern data engineering practices.
• Firsthand experience working with advanced statistical modeling and other forms of quantitative analysis, as well as knowledge of database structure and functionality.
• Hands-on experience with data manipulation and statistical/analytical software packages (e.g., R, MATLAB, S-Plus, Stata, SAS, SPSS, SQL), coding / programming languages (e.g., SQL, Python, JAVA, C++), data clean room platforms (e.g., LiveRamp SafeHaven, Epsilon PeopleCloud, Amazon Marketing Cloud).
• Leadership Skills: Exceptional ability to influence senior stakeholders and communicate complex concepts clearly.
• Strong business acumen with a passion for innovation and measurable impact.

Responsibilities

• Strategic Leadership: Define and execute Spark Foundry's data science roadmap aligned with agency and client growth objectives.
• Champion the integration of AI/ML into media planning, measurement, and optimization processes.
• Innovation & Product Development: Lead the creation of proprietary data science tools and platforms to deliver automation, business impact, and competitive advantage.
• Identify emerging technologies and trends to keep Spark Foundry at the forefront of data-driven marketing.
• Client Solutions & Consulting: Partner with senior client stakeholders to translate complex data insights into actionable strategies.
• Develop advanced analytics solutions for attribution, forecasting, and ROI measurement.
• Team Leadership & Development: Build and mentor an innovative data science team, fostering collaboration across analytics, engineering, and data strategy.
• Promote diversity of thought and continuous learning within the organization.
• Collaboration: Work closely with Publicis Groupe data and technology leadership to ensure alignment and scalability.
• Collaborate with Strategy, Planning, Investment, and Analytics teams to embed data science into every stage of the agency process.

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Industry: Professional, Scientific, and Technical Services
• Number of Employees: 5,001-10,000 employees